Freelance Social Media

1 week ago

Aalborg, North Denmark KNIPEX Fuldtid 50.000 € - 75.000 €/år

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To further expand our business in Denmark, we are seeking as soon as possible an Freelance Social Media & Digital Marketing Manager Denmark (all genders) Focus: Social Media, Influencer Relations, Digital Marketing & Local Content Creation Optional: PR Support & Trade Fair Assistance Tasks & Responsibilities Social Media, Influencer Relations & Content Creation Manage KNIPEX social media channels in Denmark, including planning, scheduling, and publishing content via internal tools across platforms such as Facebook and Instagram. Create locally relevant content and handle community management with a strong customer‑centric approach. Build and maintain relationships with influencers, collaborators, and local creators. Continuously optimise content and campaigns to improve reach, engagement, and overall brand impact. Digital Sales & Marketing Create, localise, and optimise digital sales and marketing content in close cooperation with the KNIPEX Digital Marketing Team at HQ in Germany. Support online campaigns (e.g., social media, paid advertising, email marketing) for owned and partner channels, and coordinate activities with selected customers and distributors. Monitor and analyse KPIs related to traffic, conversions, and campaign performance, while staying informed about market trends, competitor activities, and digital best practices in B2B and B2C environments. Additional PR experience or affinity, including working with media, trade publications, and brand communications. Willingness to support and attend relevant trade fairs and industry events within Denmark. Preferred Profile & Skills Strong interest in (hand) tools and technical products. Proven experience in digital marketing, social media management, and influencer relations (B2B and/or B2C). Confident in handling performance KPIs. Background in marketing, communications, sales, or a related field (education or degree preferred). Excellent language

skills:
Danish (native or fluent) and very good English. Solid digital know‑how in content marketing and social media platforms. Basic proficiency in MS Office applications (especially Excel). Freelance mindset with high independence, reliability, and strong local market understanding. Familiarity with: Social media management tools Native platform tools (e.g., Meta Business Suite) Paid media platforms (e.g., Meta Ads Manager) Content planning tools Influencer and monitoring tools Creative and localisation tools (e.g., Canva, Adobe Creative Cloud) Video editing tools (e.g., CapCut, Premiere Pro, or similar) CRM systems (e.g., Salesforce, HubSpot, or similar) We value diversity and therefore welcome all applications
- regardless of gender, age, nationality, ethnic and social background, religion, disability, sexual orientation or skin colour. Do you have any further questions? Please do not hesitate to contact us: e-mail: bewerbung@knipex.de Phone: +49 202 4794-3338

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