Head of Global Marketing

2 months ago


Aabenraa, Denmark Hansen Toft AS Full time

Sourcebynet is a leading B2B design & supply chain management furniture company. Founded in 2000, it was the founders’ vision to create a one-stop online concept offering design, production and sourcing, hence the name Sourcebynet was born.

The HQ is located in Singapore with sales offices in Denmark, UK, Australia, Japan, Korea, Brazil, USA, Malaysia, and China. Furthermore, SBN has more than 100 suppliers in 6 countries and 9 procurement offices totalling 130 employees worldwide with 15 different nationalities.

Sourcebynet is globally trusted with over 65 customers in 26 countries, and an official partner of Disney Home with a non-exclusive license to sell Disney branded home products. The average revenue over the last 5 years has exceeded 100+ million US dollars.

Head of Global Marketing

With reference to the Group CEO in Singapore, you will be responsible for all marketing activities with the aim of creating and implementing effective plans focused on achieving the business goals of the company.

Your primary task will be to lead the development and implementation of a marketing strategy by working closely with internal and external stakeholders.

Other key tasks include:

  1. Build up and execute on a marketing annual cycle.
  2. Define and execute on a B2B-marketing and branding strategy with the goal of increasing the brand visibility, perception and awareness:
  • Communication plan (incl. choosing which media to use, frequency, spending etc.).
  • Execution of offline and online marketing campaigns based on consumer insights.
Manage conception, development, and implementation of product and promotional programs. Regular presentations and reporting to the leadership team and Board of Directors on matters related to marketing.

Since you will be responsible for both defining and executing on a marketing strategy, you have a relevant and broad marketing experience, including roles working in a team and as a “lonely wolf” in marketing. You have experience with B2B online/offline marketing related to tangible products and preferably consumer durables in an international context.

As a person you can navigate between cultural and linguistic differences. You are self-driven and able to work independently. You adapt easily and are used to a flexible working environment. You are motivated by getting the sole responsibility of all marketing tasks and activities and it comes naturally to you to lend a helping hand and contribute positively as a team member.

The role as Head of Global Marketing is newly established. Thus, you will get the opportunity to create and develop the position according to your own preferences and style. Furthermore, you will work in a global context for a growing and healthy international company and with colleagues from different countries and cultural backgrounds.

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