Marketing Communications Manager

7 days ago

Aalborg, Ålborg Kommune, Denmark Centrica plc Full time

Join us, be part of more.

We're so much more than an energy company. We're a family of brands revolutionising how we power the planet. We're energisers. One team of 21,000 colleagues that's energising a greener, fairer future by creating an energy system that doesn't rely on fossil fuels whilst living our powerful commitment to igniting positive change in our communities. Here, you can find more purpose, more passion, and more potential. That's why working here is #MoreThanACareer. We do energy differently - we do it all. We make it, store it, move it, sell it, and mend it.

About your team:

We're the pride of Ireland. Bord Gáis Energy have been powering the nation's homes and businesses for almost 40 years. But now, we're so much more than just gas and electric. Through our unique combination of household heroes and energy assets, we're at the heart of the energy transition in Ireland, strengthening the country's energy security and helping customers get ready for a net zero future.

About the Role - Mat Leave Cover:

We are seeking an experienced and strategic marketing leader to manage and grow the Services & Solutions division, with a specific focus on the establishment and growth of OSS (One Stop Shop) and net-zero categories. This role will involve working closely in tandem with the Marketing Manager, overseeing the development and execution of marketing strategies and campaigns for Services & Solutions, while managing a marketing budget of approximately €2 million. You will play a key role in driving the growth of new services, ensuring alignment with the company's sustainability and net-zero ambition. Additionally, you will manage a Design Executive and work with cross-functional teams to deliver high-impact campaigns that align with business objectives. You will drive marketing initiatives that promote sustainability and net-zero solutions, positioning Bord Gáis Energy as a leader in energy efficiency.

Key activities will include developing and executing TTL campaigns (Through-the-Line) for Local Heroes and net-zero solutions, ensuring high-impact messaging that aligns with the brand's voice across digital, above-the-line, and below-the-line channels. You will be managing key strategic partnerships to ensure marketing campaigns align with partner goals, and building and maintaining relationships with third-party vendors. As Marketing Communications Manager, you will track, analyse and report on key performance metrics, including customer acquisition, retention, and sustainability brand metrics, and report regularly on the Return on Marketing Investment (ROMI) and overall campaign performance, providing actionable insights for optimization. You will ensure campaigns are delivered on time and within budget, reporting regularly on budget allocation and spend. This role is a hybrid role, requiring you to be in office 2-3 days a week.

About you:

  • Strong knowledge of the Irish energy market, particularly in energy services, operational services solutions (OSS), and sustainability.

  • Proven experience in managing a €2 million marketing budget and driving impactful, cost-effective campaigns.

  • Extensive experience in campaign development, utilizing a mix of digital, ATL, and BTL techniques.

  • Minimum of 5 years' experience in senior marketing roles, ideally within the energy sector or similar industries, with experience in service-based businesses.

  • Leadership experience, with the ability to manage and mentor marketing teams.

  • Strong analytical, strategic thinking, and problem-solving skills.

  • Results-driven, commercially focused leader with a strong sense of initiative.

  • Strong organizational and project management skills, with the ability to prioritize multiple tasks and deadlines.

  • Excellent communication and interpersonal skills, with the ability to engage stakeholders at all levels.

  • Proven ability to manage multiple stakeholders and third-party agencies, ensuring consistent and high-quality execution across all campaigns.

Why should you apply?

We're not a perfect place – but we're a people place. Our priority is supporting all of the different realities our people face. Life is about so much more than work. We get it. That's why we've designed our total rewards to give you the flexibility to choose what you need, when you need it, making sure that you and your family are supported not only financially, but physically and emotionally too. Visit the link below to discover why we're a great place to work and what being part of more means for you.

If you're full of energy, fired up about sustainability, and ready to craft not only a better tomorrow, but a better you, then come and find your purpose in a team where your voice matters, your growth is non-negotiable, and your ambitions are our priority.

Help us, help you. We would love for you to share any information about yourself throughout our recruitment process so that we can better understand you and help shape your journey.

#J-18808-Ljbffr

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