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Senior Media Specialist

2 months ago

Copenhagen, Copenhagen, Denmark Precis Digital Full time
Job Title: Senior Media Specialist

At Precis Digital, we're seeking a highly skilled Senior Media Specialist to lead our digital marketing efforts. As a key member of our team, you'll be responsible for developing and executing strategic plans to drive business growth through innovative digital marketing campaigns.

Key Responsibilities:
  • Develop and execute tactical plans to optimize digital marketing channels, ensuring seamless campaign execution and detailed performance analysis.
  • Direct advanced testing and optimization initiatives to enhance campaign effectiveness and meet client KPIs.
  • Conduct in-depth channel analysis and audits to identify opportunities for improving brand visibility and performance metrics.
  • Advocate for and integrate innovative tools and technologies to enhance operational efficiency and improve campaign results.
  • Provide clients with concise, actionable recommendations based on data-driven insights, guiding strategic decisions.
  • Collaborate with platform representatives and internal colleagues to stay ahead of emerging features and best practices, applying these learnings to drive client success.
  • Promote a collaborative environment, leading by example in integrating channel-specific insights with cross-functional team efforts to enhance the overall client experience and success.
  • Facilitate knowledge sharing and mentor junior specialists, providing guidance on channel-specific tactics and fostering an environment of continuous learning.
Requirements:
  • 3+ years of experience in SEM (paid search).
  • Hands-on experience and technical knowledge in at least one other key marketing channel (paid social, programmatic or SEO), and extensive understanding of others and how they integrate with the overall marketing strategies.
  • Ability to analyze and interpret data across both marketing & analytics platforms (e.g. GA4) and use insights to drive continuous optimization and achieve better outcomes.
  • Proficiency in crafting and applying effective testing tactics to discover innovative solutions and boost campaign effectiveness.
  • Proficient in communicating complex ideas clearly in presentations and collaborative discussions.
  • Strong mentoring skills, with a focus on sharing knowledge and fostering a learning environment within the team.
  • Preferably experienced in working with Google BigQuery.
  • Familiarity with data visualization tools (e.g. Looker Studio) and ability to present insights engagingly and understandably.
What We Offer:
  • A learning environment where you will be able to grow and develop your skills and passions alongside some of the brightest minds in the industry.
  • A culture that is built on collaboration, trust and innovation. We value having fun together – that's why we also have regular afterworks, team events and a yearly festival.
  • Transparent salary setting – you can find all our salary bands in our Handbook – this role could be an L3 position. Look under the marketing column to see our current salary bands.
  • 30 days paid leave, flexible public holidays, parental pay, a solid pension scheme and key insurance. All our offices offer various perks, such as weekly massages, health care contributions, free book orders, healthy snacks & great coffee, ERP programs and your choice of PC or Mac.
  • A diverse environment with a high focus on inclusion and belonging. We speak over 40 native languages around Precis and our internal inclusion score is 4.3 out of 5.