Digital Growth Strategist

3 weeks ago


Gladsaxe, Gladsaxe Municipality, Denmark The HubDanske Bank Full time
About Freetrailer Group A/S

Freetrailer is a pioneer in the sharing economy in Denmark, serving over 1 million rentals annually. We offer self-service rental of trailers and e-bikes through more than 140 partners at over 1,200 locations across Scandinavia, Germany, and the Netherlands.

Job Description

We are seeking an Online Growth Manager to drive our digital marketing efforts and take our business to the next level. As a key member of our team, you will be responsible for developing and executing strategies for paid advertising on platforms like Google Ads, Meta, and LinkedIn.

Your main responsibilities include:

  • Creating and managing Google Ads campaigns
  • Developing SEO strategies, including Google Map listings, link-building, and ad editorials
  • Email marketing, including push notifications and data management
  • B2B lead generation on Meta/LinkedIn
  • CRO (heatmaps, split tests on landing pages/emails)
  • Booking engine/App user tracking
  • Data automation for the website (e.g., automatic creation of new locations including the number of trailers)

Key qualifications include:

  • At least 3 years of experience in digital marketing
  • Strong track record in creating successful and creative online marketing campaigns
  • In-depth knowledge and experience with Google Ads, Email Marketing, B2B Lead Generation, SEO, and Conversion Rate Optimization
  • Tech-savvy with a strong understanding of advertising platforms and measurement tools such as Google Analytics, Excel, FB Business Manager, and AdWords
  • Passionate about data-driven decision-making
  • Experience in reporting and following up on key metrics
  • Ability to execute and handle tasks both operationally and tactically
  • Fluent in Danish, Swedish, or Norwegian and able to communicate in English
What We Offer

We offer a competitive salary of approximately $90,000 per year, depending on experience, as well as an innovative work environment focused on results. You will have the opportunity to shape and drive Freetrailer's digital growth strategies and work closely with our cross-functional team. Additionally, you will receive personal and professional development opportunities in a growing company.



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