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Analytics and Tracking Expert

3 weeks ago

Århus, Århus Kommune, Denmark s360 AS Full time

We are seeking a highly skilled Analytics and Tracking Expert to join our Measurement team at s360 A/S. As a key member of the team, you will play a crucial role in developing and implementing durable measurement and tracking setups.

Your responsibilities will include advising on and configuring tools such as Google Analytics 4, Consent Mode, Enhanced Conversions, Conversion API, and Consent Management Platform (Cookiebot and Cookie Information). You will also work collaboratively with the team to plan and scope new tracking and analytics projects, test and audit tracking setups, develop documentation, and implement conversion tracking/pixel across various channels and platforms.

Key Responsibilities:

  • Advising on and configuring e.g. Google Analytics 4, Consent Mode, Enhanced Conversions, Conversion API, and Consent Management Platform (Cookiebot and Cookie Information)
  • Planning and scoping new tracking and analytics projects
  • Testing, auditing and ensuring the quality of tracking setups
  • Developing documentation and implementing both smaller and larger tracking setups
  • Implementing and adjusting conversion tracking/pixel across various channels and platforms
  • Debugging and resolving ad hoc tracking issues

About the Role:

  • This is a great opportunity to join a dynamic team and contribute to the development of innovative measurement and tracking solutions
  • You will work closely with the team to deliver high-quality results and drive business growth
  • You will have the opportunity to work with a range of tools and technologies, including Google Analytics and Google Tag Manager

About s360 A/S:

  • s360 is an award-winning Performance Marketing Agency founded in Denmark with over 250 employees in the Nordics, UK and the Netherlands
  • We specialise in data-driven digital marketing and assist ambitious companies like Kia, Axel Arigato, and Sephora in crafting measurable digital strategies

What We Offer:

  • You will be part of a strong team with some of the industry's top specialists who all strive to ensure that our next delivery is always better than the one before
  • A culture that is down-to-earth and full of constructive feedback and sparring that drives your personal and professional development
  • Freedom under responsibility and flexible working hours
  • Ambitious and professional colleagues - who also like to have fun