Chief Product Marketing Officer
2 days ago
Drive global product outreach efforts and champion the Keepit brand as a Senior Product Marketing Manager.
About the RoleThis senior position involves devising and implementing strategic marketing initiatives to drive product success. Key responsibilities include:
- Conduct thorough market research and analyze consumer insights to inform marketing strategies.
- Craft compelling marketing materials, such as product collateral and digital assets, to effectively communicate product value propositions and foster customer engagement.
- Monitor product performance, competitive landscapes, and industry trends to inform ongoing marketing strategies and optimize product positioning.
- Develop and execute comprehensive GoToMarket plans for the Keepit platform, ensuring seamless product launches and feature rollouts through coordinated execution across diverse marketing channels.
- Manage Analyst Relations by conducting in-depth market research to glean insights into market needs, trends, and competitor offerings.
- A passion for driving innovation within a product marketing function, supported by a proven track record of success.
- Previous experience in product marketing, preferably within SaaS applications or cybersecurity markets, with a focus on data protection or backup and recovery being advantageous.
- Proficiency in developing and executing communication plans, alongside the ability to foster strong relationships with stakeholders and influencers.
- Competitive salary and pension scheme.
- Modern, energetic global work environment.
- Flexible work-life balance supported by a hybrid working model.
- Regular team-building activities.
- Opportunities for professional development and career advancement.
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