Brand Experience Leader
4 weeks ago
Take the lead in TC Electronic's transformation towards direct conversations with our peers. We have a rich history of engaging and co-innovating with both our users and professional artists. One example is the TonePrint Series of Guitar Pedals.
We want to engage even deeper and on a level playing field. We are here to serve our users and artists, requiring deep empathy and honest conversations. Together with the team, you will democratize the conversation and break down remaining barriers.
You are a storyteller with a natural understanding of adding value in modern social media channels. Basic knowledge of newsletters, online advertising, and traditional one-way communication forms is welcome but not required.
You will lead our marketing team of content creators, artist relation specialists, and social media management specialists. You will engage with stakeholders and develop the marketing strategy, define high-level stories, and select communication formats.
Key Responsibilities- Develop and implement transformational digital marketing and brand experience strategies
- Design and manage transformational campaign and content management strategies
- Implement transformational automation and compliance strategies
- Develop and track transformational performance and analytics strategies
- Implement transformational cost efficiency strategies
We value:
- Being kind and clear
- Collaborating and delivering on promises
- Celebrating our successes
We are:
- Deeply purpose-driven and passionate
- Unstoppable energy givers and positive troublemakers
- Customer-obsessed and socially and planetarily aware
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