Search Engine Marketing Professional

2 weeks ago


Copenhagen, Copenhagen, Denmark LEGO Full time

We're seeking a skilled Paid Search Coordinator to join our team of digital specialists shaping the future of performance marketing at LEGO. As a Paid Search Coordinator, you'll help define the global paid search strategy within the LEGO Group's owned digital ecosystem.

Key Skills and Qualifications:

  1. Strong Paid Search experience, including strategy, remarketing, critical metrics, and automation tools.

  2. Hands-on experience with bid management platforms, ideally Adobe Advertising Cloud.

  3. Proficient in Google and Bing Ads platforms.

  4. Proven analytics knowledge, including audience segmentation, activation, and performance analysis (Adobe or Google Analytics).

  5. Confident using Microsoft Excel for campaign analysis and reporting.



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