Product Manager E-commerce and Content Analytics Specialist

4 weeks ago

Billund, Denmark The LEGO Group Full time
Unlock the Future of E-commerce and Content Analytics

As a Product Manager for E-commerce and Content Analytics, you will play a pivotal role in shaping the future of our digital commerce and content strategy. This is a unique opportunity to work at the intersection of marketing and digital, collaborating with a multicultural team of professionals who are passionate about enabling the LEGO Sales organization to drive commercial momentum and win with our retailers.

Key Responsibilities
  • Develop and execute a comprehensive product vision for e-commerce and content analytics, aligning with the overarching business objectives and goals of the LEGO brand.
  • Lead product discovery initiatives with the team, researchers, and wider stakeholders to develop, experiment, and test new ideas that shape the value proposition.
  • Collaborate with design and engineering departments to ensure the team is motivated and focused on maximizing their output.
  • Identify business needs and opportunities to leverage data and insights, engaging with external e-commerce specialists and software providers when necessary.
  • Establish and maintain a data intelligence capability for the LEGO Group, empowering sales and marketing colleagues, driving growth through e-commerce and content analytics, and fostering real-time data generation within the marketing tech stack.
  • Translate the product strategy into a comprehensive product roadmap, generating innovative ideas that enhance market share, drive commercial and business value, and improve the overall customer experience.
  • Stay ahead of industry trends, competitive landscapes, and emerging technologies in e-commerce and content analytics to ensure sustained commercial momentum.
  • Ensure clear communication about priorities, developments, and changes to all stakeholders across the business, promoting transparency and understanding.
What You'll Bring
  • A Master or bachelor's degree in business administration, Economics, Commercial and Retail Management, Information Technology, or similar.
  • Proven experience in consumer-packaged goods, e-commerce, and/or digital content marketing.
  • Strong analytical and data management skills, with a solid understanding of IT from a business side.
  • A tech-savvy person who understands what happens behind the scenes when enabling platforms and shops to win in retail.
  • A strong communicator with the ability to articulate the problem and proposed solution, comfortable speaking with business stakeholders.
  • Ability to collaborate with cross-functional teams from technology, design, analytics, and business.
  • Strong problem-solving approach to manage and lead the team to push for the solution and progress.
  • Proficiency with English language skills, both written and oral.
What's in it for you?
  • Family Care Leave – We offer enhanced paid leave options for those important times.
  • Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
  • Wellness – We want you to be your best self, so you'll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based.
  • Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.
  • Bonus – We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.
  • Your workplace – When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

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