Digital Marketing Specialist

4 weeks ago


Esbjerg, Esbjerg Kommune, Denmark Rybners Tekniske Gymnasium Full time
Jobbeskrivelse

Rybners Tekniske Gymnasium søger en erfaren digital marketing specialist til at hjælpe med at udvikle og implementere vores digitale marketingstrategi.

Ansvarsområder
  • Digital marketingstrategi: Du vil have det overordnede ansvar for at planlægge, koordinere og producere indhold til Rybners' sociale medieplatforme og hjemmesider.
  • Medieproduktion: Du er ansvarlig for Rybners' samlede medieproduktion og sikrer, at alle afdelinger kan levere egen produktion ud fra klart definerede guidelines og skabeloner.
  • Lovgivning: Du har solidt kendskab til GDPR og forstår, hvordan personfølsomme data skal håndteres i henhold til gældende lovgivning.
  • Monitorering: Du sikrer, at vi har brugbare og relevante data fra vores digitale platforme, så vi løbende kan optimere og øge konverteringen af vores digitale trafik.
  • Kampagner: Du får en nøglerolle i Rybners' strategiske mål for elevrekruttering og sikrer, at vi har en stærk profil i erhvervslivet.
Krav
  • Erfaeret med digitale platforme og markedsføring på sociale medier.
  • God kendskab til CMS-systemer og værktøjer som Google Analytics, Google Ads, Facebook Ads Manager, SEO-værktøjer og e-mail marketing software.
  • Er vant til at arbejde med de gængse medieplatforme som Facebook, LinkedIn, Instagram og Snapchat.
  • Har erfaring med GDPR og forstår, hvordan personfølsomme data skal håndteres i henhold til gældende lovgivning.
Om stillingen

Stillingen er en del af Rybners' nye afdeling for IT og Digitalisering. Her vil du sammen med dine kolleger understøtte en kultur, hvor digitalisering og intelligente IT-løsninger bliver en central del af Rybners' vision om at udvikle og bygge videre på den lærende skole og organisation.

Ansættelsesstedet er fordelt på Rybners' fire adresser i Esbjerg. Ansættelse sker i henhold til Cirkulære om overenskomst for Akademikere i staten af 20. december 2021 eller Cirkulære af 5. juli 2024 om Fællesoverenskomst mellem Skatteministeriet og Offentligt Ansattes Organisationer - Det Statslige Område (OAO-S) og Cirkulære om organisationsaftale for Kontorfunktionærer, laboranter og It-medarbejdere (HK) af 1. august 2022 afhængig af uddannelse. Lønnen fastlægges efter principperne for Ny Løn. Der er tilknyttet en attraktiv pensionsordning til jobbet.



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