Digital Advertising Strategist
7 days ago
We are seeking a highly skilled Digital Advertising Strategist to join our marketing team at Conference Manager. As a key member of our growth-focused team, you will be responsible for developing and executing paid media strategies across multiple channels to generate qualified leads for our B2B conference management platform.
In this role, you will work closely with our ad agency to manage campaign operations, including bid management, budget allocation, A/B testing, and performance optimization. You will also create and optimize compelling ad copy, visuals, and landing pages to improve conversion rates.
Your expertise in digital advertising best practices, platform updates, and industry trends will enable you to implement advanced targeting strategies to reach event planners, conference organizers, and other key decision-makers. You will track, analyze, and report on campaign performance using tools like Piwik Pro, Google Analytics, Google Ads, LinkedIn Campaign Manager, and other platforms.
You will collaborate with the broader marketing team to ensure paid media campaigns align with content, product marketing, and overall go-to-market strategy. Your strong analytical skills and ability to derive insights from campaign data will help drive business decisions.
About UsConference Manager is a growing B2B SaaS company revolutionizing how organizations plan, execute, and host professional events and conferences. Our platform streamlines the entire conference management process, from registration to post-event analytics, helping event planners deliver exceptional experiences through a flexible and intuitive platform.
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Digital Marketing Strategist
7 days ago
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Digital Marketing Strategist
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Digital Marketing Coordinator
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