Brand Activation Manager
16 hours ago
ARKK Copenhagen, a pioneering footwear brand, is seeking an experienced Brand Activation Manager to drive the company's strategic growth and development. This role offers a unique opportunity to join a forward-thinking organization and contribute to shaping the future of footwear.
Key Responsibilities- Campaign Strategy: Develop and implement effective marketing strategies to enhance brand visibility, drive sales, and align with company goals in collaboration with the Head of Creative.
- Activation and Event Planning: Plan and execute brand activations, store events, fairs, and other promotional activities in Denmark and abroad, including major events like CIFF and PITTI.
- Community Engagement: Foster and grow a vibrant community around the ARKK Copenhagen brand through innovative events and engagement strategies.
- Collaborations: Identify and manage strategic collaborations with other brands, influencers, and partners to expand our reach and enhance our brand image.
- Event Coordination: Coordinate logistics, setup, and execution of all events, ensuring they align with our brand values and goals.
- Public Relations: Develop and maintain relationships with media outlets to secure coverage for our brand activations and events, and coordinate media outreach to maximize brand exposure.
- Market Research: Conduct market research to identify trends, opportunities, and key insights to inform activation strategies.
- Project Management: Manage multiple projects simultaneously, ensuring timely delivery and successful outcomes.
- Stakeholder Management: Build and maintain strong relationships with internal and external stakeholders, including retailers, partners, and suppliers.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 3-5 years of experience in brand activation, event management, or a related role.
- Proven track record of successful campaigns and brand activations.
- Strong project management skills with excellent communication and interpersonal abilities.
- Creative thinker with a passion for innovation and brand storytelling.
- Ability to travel domestically and internationally as required.
- Proficiency in Danish and English, both written and spoken.
- Join a rapidly expanding brand that is shaping the future of footwear.
- Work within a vibrant, collaborative, and inclusive environment.
- Benefit from opportunities for professional growth and development.
- Engage in exciting and diverse projects that have a significant impact.
- Enjoy a central Copenhagen location, offering a dynamic city life at your doorstep.
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Brand Activation Director
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