Strategic Product Director

2 weeks ago


Billund, Denmark The LEGO Group Full time

Job Overview

The LEGO Group is seeking a skilled and experienced Strategic Product Director to lead the LEGO Gaming IPs category portfolio. This role will be responsible for the global business performance and strategic direction of the category, driving commercial and market penetration growth.

Key Responsibilities

  • Define and drive the Category vision, long-term strategy, and short-term business plan, while holding the decision mandate for time, cost, and quality trade-offs.
  • Elevate and scale the Category strategy across Markets and touchpoints, owning the product, communications, and content strategy and execution.
  • Take global responsibility for Product P&L, including business steering, in-year adjustments, and ongoing evaluation of ways of working to enhance effectiveness.
  • Lead the on-site cross-functional team and serve as the people leader for a global marketing team, ensuring alignment with Category goals.
  • Act as the primary contact for all key internal and external partners, managing senior partners to deliver on category plans.
  • Contribute to the broader agenda, culture, and organizational design of the PG New Businesses Leadership Team, influencing beyond direct reporting scope.

About the Role

The LEGO Group is a leader in the toy industry, and our LEGO Gaming IPs portfolio is a rapidly growing business. As the Head of LEGO Gaming IPs, you will be responsible for leading a cross-functional team to drive commercial and market penetration growth. This role requires a strong understanding of the gaming industry and the ability to develop and implement a strategic plan to achieve business objectives.

Requirements

  • A highly proficient senior leader with 10+ years of experience in business, people, and team leadership, and a strong foundation in brand marketing.
  • Proven marketing professional with a successful track record in brand building, driving consumer-facing brand growth, and maintaining brand health.
  • Seasoned in communication strategy and managing global coordinated marketing campaigns, with a deep understanding of the media and digital landscape.
  • Experienced in product development, translating strategy into an innovation pipeline within an agile setup, while demonstrating thought leadership and calculated risk-taking.
  • Strong collaboration skills with a history of operating and developing broad partner networks (internal and external) and a solid grasp of the E2E value chain from global to local levels.
  • Embraces diversity and using it to bring new perspectives, ideas, and approaches through collaboration; experience in Gaming is a plus.

What We Offer

The LEGO Group is committed to providing a diverse and inclusive work environment, with opportunities for professional growth and development. As a member of our team, you will have access to our comprehensive benefits package, including health insurance, retirement savings plan, and employee discounts.

How to Apply

If you are a motivated and results-driven professional with a passion for gaming and leadership, we encourage you to apply for this exciting opportunity. Please submit your resume and a cover letter outlining your qualifications and experience.


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