Performance Intelligence Specialist
4 weeks ago
As a Performance Intelligence Specialist at VML MAP, you will be at the forefront of data-driven decision making, playing a vital role in understanding client priorities and objectives. With a strong foundation in user experience and data analysis, you will bridge the gap between data and strategy, driving business growth through actionable insights.
Your Key Responsibilities:
- Conduct in-depth data analysis to identify performance trends and insights.
- Prepare and present performance reports, translating complex data into actionable recommendations.
- Collaborate with cross-functional teams to ensure data-driven decision making.
- Design and execute A/B tests to identify effective strategies and tactics.
- Analyze results and provide optimization recommendations.
What We're Looking For:
- Strong analytical skills and experience working with performance data in marketing.
- Proficiency in Microsoft Excel and data visualization tools like Tableau or Power BI.
- Effective communication and storytelling skills to present complex data insights to both technical and non-technical audiences.
- A strategic mindset with the ability to connect data insights to business objectives.
About VML MAP:
VML MAP is a world-leading Centre of Excellence that helps businesses humanize the relationship between the brand and the customer through hyper personalization at scale, marketing automation, and CRM. We work with some of the world's most admired brands to help them on their transformation journey to becoming truly customer-centric.
Join Our Team:
At VML MAP, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond.
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