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Digital Analytics Manager

1 week ago


Copenhagen, Copenhagen, Denmark Kommunikationsforum Full time

We're seeking a Digital Analytics Manager to join our team at Kommunikationsforum. As a Digital Analytics Manager, you will be responsible for managing and optimizing our Customer Data Platform (CDP) together with the team and stakeholders to ensure seamless data integration and utilization. This role involves working closely with cross-functional teams to develop and implement data strategies that enhance customer engagement and drive business growth.

Your key responsibilities will include:

  • Designing, implementing, and maintaining the CDP
  • Monitoring data flow, identifying anomalies, and ensuring data quality and consistency
  • Collaborating with business, product, and data teams to ensure data needs are met
  • Developing and executing data strategies to improve customer segmentation, targeting, personalization, and customer loyalty in collaboration with marketing