Product Marketing Director Copenhagen

3 weeks ago

Copenhagen, Copenhagen, Denmark One Peak Partners LLP Full time

Seeking a Product Marketing Director in Copenhagen, with competitive salary & benefits.

At Keepit, we're looking for an experienced Senior Product Marketing Manager to spearhead our global outreach efforts. Our company is experiencing rapid growth, and we're eager to leverage this momentum to expand the reach of our SaaS cloud-based backup platform. As a key member of our Marketing division, you'll play a pivotal role in championing the Keepit brand.

This senior role involves devising and implementing strategic marketing initiatives to drive product success. Responsibilities will span from conducting thorough market research and analyzing consumer insights to collaborating with cross-functional teams to refine target audiences, positioning strategies, and messaging. Crafting compelling marketing materials, such as product collateral and digital assets, will also be a part of your responsibilities, aimed at effectively communicating our product's value propositions and fostering customer engagement.

You'll be instrumental in monitoring product performance, competitive landscapes, and industry trends to inform ongoing marketing strategies and optimize product positioning in the market. Central to this role is the ownership of GoToMarket plans for the Keepit platform, ensuring seamless product launches and feature rollouts through comprehensive planning and coordinated execution across diverse marketing channels.

An essential aspect of this position involves managing Analyst Relations, requiring in-depth market research to glean insights into market needs, trends, and competitor offerings. By cultivating positive relationships with internal and external stakeholders, including Sales, Product, and Marketing teams, you'll facilitate alignment and maximize the impact of Keepit's strategic direction. Your contributions will extend to supporting client reference programs, driving market research activities, and shaping Keepit's thought leadership strategy.

To excel in this role, you'll need:

  • A passion for driving innovation within a product marketing function, supported by a proven track record of success.
  • Previous experience in product marketing, preferably within SaaS applications or cybersecurity markets, with a focus on data protection or backup and recovery being advantageous.
  • Proficiency in developing and executing communication plans, alongside the ability to foster strong relationships with stakeholders and influencers.
  • Strong project and time management skills, coupled with excellent written and oral communication abilities.
  • A self-starting mentality with a keen sense of ownership.

We offer a flexible work environment and are proud to be an equal-opportunity employer. Competitive salary based on $80,000 - $120,000 annual compensation. Benefits include pension scheme, modern work environment, flexible work-life balance, regular team-building activities, opportunities for professional development, and career advancement. We celebrate diversity and recognize its pivotal role in enhancing our product, fostering customer relationships, and enriching our work culture. Apply now

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