Product Marketing Manager

Join FalCom – where mission and innovation meet.

FalCom, part of GN Group, revolutionizes tactical communication and hearing‑protection systems used by defense and security forces around the world. Our technology safeguards the people who protect us, delivering rugged, intelligent solutions that improve coordination and safety during critical operations.

We're growing fast - and we're looking for a Product Marketing Manager who's ready to transform complex technology into compelling market stories that win business and inspire trust.

The team you will be part of:

You will be part of a purpose driven organization built on GN's decades of audio innovation and engineering excellence.

Here you will work alongside an international team that values collaboration, integrity, and purpose.

About the Role

As Product Marketing Manager, you'll be the driving force behind how FalCom presents its products to the world. You'll define positioning, shape messaging, and create compelling content that resonates with government and defense buyers.

You'll collaborate closely with Product Management, Sales, and Program teams to support launches, leading go‑to‑market execution, and deliver marketing materials.

Your efforts will contribute to meaningful changes, ranging from creating new product stories to guiding important customer choices. You'll work closely with senior leaders and have continuous opportunities for professional growth, mentorship and increasing ownership of strategic initiatives.

Your contribution is appreciated, and you will:

• Craft sharp, value‑driven product positioning and messaging tailored to defence, government, and security markets.

• Produce and manage effective sales enablement tools — datasheets, solution briefs, battlecards, presentations, demo scripts, training content, and proposal material.

• Support RFPs, bids, and tenders with persuasive, compliant messaging that highlights FalCom's unique and distinct capabilities.

• Translate complex technical capabilities into clear, mission‑relevant operational advantages.

• Partner with Product Management and Programs teams on launches and go‑to‑market strategies.

• Conduct market and competitor research to refine positioning and identify new opportunities.

• Curate and maintain a structured library for all collateral, case studies, and approved messaging.

At GN we pride ourselves on encouraging flexible working whenever possible. We trust our people to fulfill their responsibilities, to know when in-person collaboration is better than hybrid, and to be present when it's needed most.

To perform well in the role, we imagine that you:

• Have a degree in Marketing, Business, or related field or equivalent experience

• Bring solid product marketing experience within B2G, defense, tactical communications, or complex technology sectors.

• Are experienced in developing positioning, sales tools, and go-to-market materials for technical products.

• Possess the ability to create concise, value‑based messaging and turn technical details into compelling operational benefits.

• Have direct production skills in Microsoft Office and Adobe Creative Cloud (InDesign, Illustrator, Photoshop).

• Have proficient communication skills — fluent written and spoken English.

• Are skilled at managing multiple stakeholders, and delivering tangible and impactful results.

We encourage you to apply

We believe diverse perspectives make us stronger. Even if you don't match all the above-mentioned skills, we welcome your application if you think you have transferrable skills. We highly value a mindset and motivation that align with our core values, to not only ensure growth for you, but for your team and the wider GN organization as well.

We are focused on an inclusive recruitment process

All applicants will receive equal consideration for employment. As such, we encourage you to submit your CV without a photo to ensure an equal and fair application process.

If you need any accommodations during the interview, please let the Hiring Manager know upon accepting invitation to interview.

How to apply?

Use the 'APPLY' link by 30 November 2025. Applications are reviewed continuously, so don't wait to send yours.

Feel free to only submit your up-to-date CV including a few sentences outlining your motivation for applying.

Join FalCom – where mission and innovation meet.

Built on 150 years of innovation. FalCom is built on GN Group's foundation as a global leader in intelligent audio solutions. We create advanced hearing protection solutions enabling special operations, military, law enforcement, and security personnel to communicate in the most extreme environments – all while ensuring high-quality hearing protection. 

We hope you will join us on this journey and look forward to receiving your application.

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