Marketing Manager

1 week ago

Silkeborg, Denmark Tetra Pak Full time

What you will do

As Marketing Manager, you will be responsible and accountable for driving Marketing activities within France & Benelux. You will work with customers to further drive Tetra Pak’s business by deploying a marketing services program as suitable per customer around Portfolio Deployment, Sustainability, and Communication.
Your key stakeholders will be Sales, Marketing, Communication, Sustainability, Global & European colleagues, as well as Marketing Directors and Managers of customers, as well as Marketing and communication agency suppliers. 

Please note that this role does not involve people management responsibilities; instead, it is primarily an operational position with transversal management aspects.

Responsibilities:

Pillar #1: Growth with existing & new customers 

Participate in the development of the Market Business Plan based on analysis of the market covering the entire value chain in identified priority categories. Participate in identifying market growth initiatives aligned with the cluster Europe & Central Asia growth strategy, deploy and execute initiatives. Identify new product requirements based on value chain needs in key categories. Champion these requirements with the team and the Regional/Central Product organization.  Work closely with customers to secure alignment and deliver best customer value incl. marketing services for key customers. Manage Market Promotional Investment for all marketing activities spent and follow up and control by rules and processes.

Pillar #2: Sustainability 

Participate and lead specific cross-border projects and meetings within France & Benelux around the topic of sustainability. Sustainable portfolio deployment: packaging & processing equipment.  Sustainable communication activities: drive joint projects with customers and Tetra Pak. Drive the relation with Paris & Co Incubator. Sustainable Advocacy activities: Participate in activities related to the Collection and recycling of Beverage Cartons

We believe you have

Professionally, to become a successful Marketing Manager in our organization, you need to have at least 6 years of Marketing Experience, preferably gained as a product or brand manager or as a marketing manager, within a company where sustainability is essential. You have professional skills in cross-portfolio, marketing communication, and category management.  You have experience in B2B and B2C marketing and your understanding of the FMCG marketing principles counts as a big plus. Education-wise, you are fully trained and have obtained a university/college degree or MBA or equivalent qualification in the Marketing discipline. You are fully fluent in English and Dutch, both written and spoken, while the French language is considered a plus. Your computer literacy (Excel, Word, PowerPoint) is sufficient for the role.  As a character, you are energetic, structured , and have a creative mind. You understand the importance of strategic work and take ownership of valuable management and execution of projects as well as customers. You have strong communication skills, equally adaptable in written/verbal communication and presentation situations. You can engage people on all levels, and you are strong in stakeholder management, besides, you can demonstrate strength in analyzing data and formulating recommendations, with your strong business understanding, you can make numbers meaningful in the context of the wider business. Your strong project management skills can help you to effectively support the organization in achieving business targets. You will be visiting customers, primarily in France & Benelux, so a driving license is a plus.

Finally, sustainability is important for you on all levels. If you have all these skills and experience, we are willing to support you to succeed in this role grow within our organization, and stay with us in the long run. 

We Offer You A variety of exciting challenges with ample opportunities for development and training in a truly global landscape A culture that pioneers a spirit of innovation where our industry experts drive visible results An equal opportunity employment experience that values diversity and inclusion Market competitive compensation and benefits with flexible working arrangements

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