Fan Engagement Strategist

2 weeks ago

Copenhagen, Copenhagen, Denmark Better Collective Full time

Location: Copenhagen

Department: Products & Tech

Job Description
How do you get the right content to the right person at the right place and time? How do you get people to interact with your content - and how do you get them to come back for more? Do you have a keen interest in sports and digital media?

If this sounds like you - and you have an idea of how to tackle the questions mentioned, then keep on reading…

We are looking for
A CRM or Marketing Communications strategist with hands-on experience in orchestrating digital user journeys and crafting compelling content at a global level. Your background encompasses both communication and strategy, and you know how to leverage data and technology when creating the desired customer experience.

You will be the voice of the end customers, our global audience of sports fans, and as such you will have to be well versed in the world of sports and digital entertainment.

Your Main Responsibilities

  • Developing channel-specific and cross-channel strategies to attract, convert and retain sports fans while increasing brand loyalty
  • Developing engagement and content strategies to enable always-on delivery of relevant content
  • Establishing customer journeys
  • Working closely with internal stakeholders to make the strategies come to life
  • Optimising continuously by leveraging data and consumer insights

Who You Are

  • You thrive in a busy and vibrant environment
  • You are able to sell in your ideas to internal and external stakeholders
  • You are proactive and like to collaborate with others
  • You are eager to keep learning and not afraid to ask questions or fail

Job Requirements
Our Expectations of You

  • A relevant Bachelor's degree
  • Proven experience in CRM, Marketing or Communications within the digital media, technology, or sports industry with a global perspective
  • Deep understanding of user experience journeys, customer loyalty, and content planning and activation
  • An interest in sports and digital media is a big plus
  • Excellent communication skills both written and verbal with the ability to convey complex solutions clearly and concisely in English
  • Great people skills with the ability to build and maintain relationships with diverse stakeholders across all levels, and across different cultures and geographies
  • Knowledge of HubSpot, OneSignal and similar software solutions is a nice plus

What Do We Offer You
Joining Better Collective, you will become part of a dream team of talented individuals that play each other well. Our workplace is a hub of caring supportive colleagues who unite over ambitions, curiosity, passion, and our desire to have fun together. With our four company values: Integrity, Respect, Ambition and Collaboration, we strive to be a company that is inclusive and a safe place for our employees, with room to be innovative and courageous.

  • Flexible working hours which supports a healthy work-life balance
  • Private health insurance
  • A varied everyday life in a fast-paced international business
  • A lot of great office perks such as lunch, snacks, gym, social events etc.
  • A professional yet casual working climate with very skilled, passionate and fun colleagues

Your Way to BC
Please share a few words about why you would be a perfect fit for this position. Please note that we are processing applications on a continuous basis, so we encourage you to apply as soon as possible.

Work Arrangement: Hybrid

Location: Copenhagen, Denmark

#J-18808-Ljbffr

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