CRM Specialist

2 weeks ago

Copenhagen, Copenhagen, Denmark PARETO SECURITIES AS Full time

Are you passionate about customer engagement, loyalty, and data-driven marketing? Join Liewood as a CRM Specialist and play a pivotal role in shaping our direct-to-consumer (DTC) CRM strategy.

This is an exciting opportunity to enhance customer experiences and drive loyalty in a rapidly growing, purpose-driven company.

Key Responsibilities

  1. Develop and implement Liewood's DTC CRM strategy to maximize customer retention and lifetime value.
  2. Define and execute subscriber recruitment strategies to expand our newsletter and club membership.
  3. Collaborate with Paid Media teams to implement lead generation campaigns.
  4. Create and implement loyalty strategies to enhance customer engagement, retention and increase Customer Lifetime Value (CLV).
  5. Responsible for the CRM data and technical platform. Ensure efficiency, compliance and scalable data collection, that enables data-driven decisions and personalisation.

Email Marketing & Automation

  1. Own the email marketing strategy, from planning to execution, to drive sales and customer engagement.
  2. Segment customer data to deliver personalized and targeted email communications.
  3. Design and conduct A/B testing and analyze results to optimize performance and growth.
  4. Coordinate with content and design teams to ensure cohesive messaging and branding.
  5. Manage the email marketing calendar for timely, relevant campaigns.
  6. Coordinate text copywriting and translations across all digital touchpoints to ensure localization consistency.

Data Insights & Optimization

  1. Monitor key CRM metrics, analyze customer behavior, and generate insights for continuous improvement.
  2. Track and report on the performance of campaigns and automated flows, adjusting strategies accordingly.
  3. Set and oversee budgets, KPIs, and profitability targets.

Collaboration & Industry Best Practices

  1. Work cross-functionally with marketing, ecommerce, and merchandising teams to align CRM efforts with overall business goals.
  2. Regularly evaluate third-party tools and platforms, ensuring relevance and efficiency.
  3. Partner with external agencies for CRM platform enhancements and technical optimizations.
  4. Stay updated on industry trends, best practices, and innovations in DTC CRM, loyalty programs, and marketing automation.

What You Need to Succeed

  1. 3+ years of experience in CRM, email marketing, or a related role, preferably in the lifestyle or retail industry.
  2. Strong knowledge of CRM tools and email marketing platforms.
  3. Excellent analytical skills with the ability to interpret customer data and optimize marketing strategies.
  4. Ability to turn insights into action, driving tangible business results.
  5. Exceptional communication and collaboration skills to work across teams.
  6. Self-starter with strong project management abilities—able to handle multiple priorities simultaneously.
  7. Creative problem-solving mindset with a consumer-oriented, commercial approach.

Why Join Liewood?

  1. Competitive salary & benefits package
  2. Flexible working hours for better work-life balance
  3. Exciting career growth opportunities in a fast-growing, mission-driven company
  4. A chance to make a meaningful impact by shaping customer engagement for a beloved children's brand

How to Apply

If you are a data-driven marketer with a passion for CRM, loyalty, and customer engagement, we'd love to hear from you Submit your CV and short cover letter, highlighting relevant experience and achievements.

Join us in building lasting relationships with our customers and making a difference in families' lives

For any questions, please contact Head of People & Culture: Line Neustrup Ovesen; Lin@liewood.com

#J-18808-Ljbffr

  • Content & CRM Specialist

    5 days ago

    Copenhagen, Copenhagen, Denmark JABS Group Full time

    JABS Group Copenhagen, Capital Region of Denmark, DenmarkContent & CRM SpecialistAre you an experienced digital content and CRM specialist with strong expertise in HubSpot automation, AI tools, and website management (Magento)?As a Content & CRM Specialist, you will ensure campaigns are executed flawlessly across 11 websites and newsletters.Your work will be...

  • CRM Data Insights Specialist

    4 days ago

    Copenhagen, Copenhagen, Denmark PARETO SECURITIES AS Full time

    About Us: At PARETO SECURITIES AS, we are committed to providing our customers with exceptional service and support. Our team is dedicated to creating long-lasting relationships with our customers, and we are seeking a talented individual to join our team as a CRM Specialist.Job Summary: The successful candidate will develop and implement Liewood's DTC CRM...

  • Cloud-Based CRM Specialist

    2 days ago

    Copenhagen, Copenhagen, Denmark Ubique Systems Full time

    We are looking for a Cloud-Based CRM Specialist to join our team at Ubique Systems. In this role, you will be responsible for designing and implementing CRM solutions using Dynamics 365 CE and Azure services.Your expertise will guide our development teams in creating custom applications and plugins in C#. You will also collaborate with business analysts and...

  • Försäljningspecialist CRM

    5 days ago

    Copenhagen, Copenhagen, Denmark Lime Technologies Full time

    Använd din expertis">Vår CRM-lösning hjälper våra kunder att enklare hantera sina kundrelationer och förbättra sin arbetsprocess. Hos oss har du möjlighet att arbeta nära våra tekniker och utvecklare för att bidra till att fortsätta utveckla vår mjukvara.I rollen som försäljnings-specialist ansvarar du för att sälja våra CRM-system med...

  • CRM Strategy Coordinator

    2 weeks ago

    Copenhagen, Copenhagen, Denmark PARETO SECURITIES AS Full time

    Our Ideal CandidateWe are looking for a seasoned CRM Specialist to join our team at Pareto Securities AS. If you have a passion for data-driven marketing and a proven track record of success in CRM and email marketing, we encourage you to apply.Responsibilities and RequirementsDevelop and implement effective CRM strategies to drive customer engagement and...

  • Product Owner CRM

    1 week ago

    Copenhagen, Copenhagen, Denmark Schibsted Danmark Full time

    Om stillingenAre you passionate about customer data and its transformative power within CRM? Do you believe that accurate financial data can revolutionise the customer experience? If so, we have the perfect opportunity for you We are on the lookout for a dynamic and influential Product Owner for Invoicing and Data Analytics to our CRM-team, who will shape...

  • Senior CRM Analytics Specialist

    21 hours ago

    Copenhagen, Copenhagen, Denmark Danske Bank Full time

    About the RoleWe are seeking a highly skilled Business Analyst to join our CRM Analytics team at Danske Bank. As a key member of our team, you will be responsible for setting up and executing CRM campaigns that drive customer engagement and revenue growth.Key Responsibilities:Develop and execute CRM strategies to improve customer experience and increase...

  • CRM Ekspert til Front Office Drift

    7 days ago

    Copenhagen, Copenhagen, Denmark PARETO SECURITIES AS Full time

    Pareto Securities søger en Front Office Specialist til vores-team på nine mennesker, der arbejder tæt sammen for at løfte området omkring vores daglige henvendelser og drift på Dynamics CRM. Vi søger en ny kollega til at hjælpe brugerne på platformen.Din dag vil være fyldt med flere opgaver, herunder:Tiltrækningskriterier:Erfaring med lignende...

  • CRM og Commercial Data Specialist

    5 days ago

    Copenhagen, Copenhagen, Denmark Canon South Africa (Pty) Ltd Full time

    Er du passioneret for at arbejde med store datamængder, CRM-systemer og Power-BI? Har du en forståelse for præsentation af data og kan omsætte data til beslutningsgrundlag for dine kollegaer? Så er det dig, som vi søger til denne spændende stillingDu bliver en værdifuld sparringspartner for både salg og marketing, og du vil arbejde på tværs af...

  • Erfaren CRM-specialist søger til Data-afdelingen

    1 week ago

    Copenhagen, Copenhagen, Denmark Gyldendal AS Full time

    Beskrivelse af stillingenStillingen indebærer, at du arbejder tæt sammen med vores udviklingspartner i Pakistan og forsøger at udbrede vores CRM-brug både i bredden og i dybden.I din rolle vil du besidde flere af disse kvalifikationer:Du har en relevant baggrund og dokumenteret erfaring med Microsoft Dynamics 365 CRM Sales Du har en relevant baggrund og...

  • Data-Driven Marketing Specialist

    2 weeks ago

    Copenhagen, Copenhagen, Denmark PARETO SECURITIES AS Full time

    About the RoleWe are seeking a highly skilled CRM Specialist to join our team at Pareto Securities AS. As a CRM Specialist, you will play a crucial role in developing and implementing our direct-to-consumer (DTC) CRM strategy, driving customer engagement and retention.ResponsibilitiesDevelop and implement effective CRM strategies to maximize customer...

  • Sales Growth Specialist

    2 days ago

    Copenhagen, Copenhagen, Denmark Lunar Denmark Full time

    Role OverviewWe are seeking a highly motivated and results-driven Sales Growth Specialist to join our Business Sales team. The successful candidate will be responsible for driving new business growth and nurturing client relationships in the Swedish SMB segment.The ideal candidate will have a proven track record in sales, a strong understanding of CRM tools,...

  • Front Office Specialist til Microsoft Dynamics

    7 days ago

    Copenhagen, Copenhagen, Denmark PARETO SECURITIES AS Full time

    Vi søger en Front Office Specialist til at blive en del af vores team på ni mennesker, der arbejder tæt sammen for at løfte området omkring vores daglige henvendelser og drift på Dynamics CRM. Din dag vil være fyldt med flere opgaver, herunder:Arbejdsopgaver:Håndtering, fejlsøge og løse 1. og 2. Level support-opgaver på Clevers Dynamics...

  • Customer Engagement Specialist

    3 days ago

    Copenhagen, Copenhagen, Denmark PARETO SECURITIES AS Full time

    Customer Engagement StrategyWe are seeking a skilled Customer Engagement Specialist to play a pivotal role in shaping our direct-to-consumer (DTC) CRM strategy. As a key member of our team, you will be responsible for developing and implementing customer retention and loyalty strategies to maximize lifetime value.The ideal candidate will have strong...

  • Business Operations Specialist

    3 days ago

    Copenhagen, Copenhagen, Denmark Per Aarsleff AS Full time

    DYNACAP is a transformation partner helping companies optimize commercial operations through Salesforce, the world's #1 CRM platform. As a Business Operations Specialist, you will play a key role in identifying client challenges and developing solutions.Main ResponsibilitiesAssist in identifying client challenges and areas for optimization;Develop...

  • Ambitious Business Growth Specialist

    1 week ago

    Copenhagen, Copenhagen, Denmark Vaekst Group Full time

    Business Growth Specialist Job Description:We are seeking an ambitious Business Growth Specialist to join our team at Vaekst Group. As a key member of our sales team, you will be responsible for driving business growth through strategic partnerships and customer development.About the Role:Develop and implement sales strategies to achieve revenue targetsBUILD...

  • Account Development Specialist

    1 week ago

    Copenhagen, Copenhagen, Denmark K3 Business Technologies Group Full time

    K3 Business Technologies Group offers a dynamic international work atmosphere and exciting career opportunities.About UsWe have over 25 years of experience delivering award-winning solutions to retailers, manufacturers and distributors worldwide.The RoleThis is an excellent opportunity for a self-motivated and flexible Account Development Specialist to join...

  • Marketing Operations Specialist

    2 weeks ago

    Copenhagen, Copenhagen, Denmark Conference Manager Full time

    About the roleConference Manager is scaling from being the absolute market leader in Denmark to conquer new markets in Europe, starting with Germany and Sweden. To fuel this growth, we're strengthening our talented Marketing team with our first-ever Marketing Operations Specialist to bridge marketing and technology, driving smarter insights and better...

  • Marketing Operations Specialist

    1 day ago

    Copenhagen, Copenhagen, Denmark Conference Manager Full time

    About the role Conference Manager is scaling from being the absolute market leader in Denmark to conquer new markets in Europe, starting with Germany and Sweden. To fuel this growth, we're strengthening our talented Marketing team with our first-ever Marketing Operations Specialist to bridge marketing and technology, driving smarter insights and better...

  • Digital Marketing Automation Specialist

    24 hours ago

    Copenhagen, Copenhagen, Denmark Kommunikationsforum Full time

    About the RoleWe are seeking a skilled Web and Marketing Automation Specialist to join our Customer Engagement Tribe. As a key member of our team, you will be responsible for governing our marketing automation tool, coordinating and assisting with marketing automation strategy and roadmap, and managing content across 18 markets.Key...