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Marketing Content Specialist

4 weeks ago


København V, Denmark Danske Bank Full time
Are you ready to advance your career in a dynamic and inclusive environment that values your creativity and encourages your growth? Nordic Business & LC&I marketing is not just a place to work; it's where your ideas transform into engaging narratives and content that resonate with our defined audiences. We are on the lookout for motivated, creative, and driven professionals to become a part of our team in an exciting new position

Who are we in Nordic BC & LC&I Marketing?

Marketing is on a transformative journey, and our Nordic Marketing team is at the heart of this exciting development. With a clear, forward-thinking strategy, we are building a solid Nordic Business Marketing team ready to support not only the commercial goals of our business but also set a new standard in the financial industry when it comes to marketing and communications.

We are a dynamic team of dedicated marketers, each bringing unique skills to the table, collaboratively working to drive marketing and our commercial positioning forward. As we create highly skilled business marketing division, we maintain an atmosphere where creativity is appreciated, and knowledge is always expanding.

What will be your role?

As a Marketing Content Specialist based in the downtown Copenhagen domicile, you will be responsible for developing and managing compelling content across various platforms, particularly focusing on video production and storytelling in relation to the Danish market. However, you will be part of a Nordic marketing team, and your projects may span multiple markets and functions within the bank.

This role offers the opportunity to help shape our Nordic content strategies and drive engagement with our audiences, ranging from smaller companies to our largest business customers. You'll ensure impactful delivery that aligns with our marketing KPIs.

Key Responsibilities:

- Work closely with your colleagues, marketing managers and Paid Media specialist, to develop and implement a comprehensive content strategy that support "Always-on" marketing activities across DK/Nordics, with a strong focus on video content. Furthermore, you will play an important role in connection to the Sustain Tomorrow platform (Sustain Tomorrow | Danske Bank) and the production of content for our various formats.
- Produce and oversee the creation of high-quality video content that resonates with target audiences and can help create attention and drive engagement.
- Collaborate with cross-functional teams and external partners, including ad agencies and production companies, to craft and scale content initiatives with commercial targets.
- Manage timelines, budgets, and stakeholder expectations for content projects, ensuring efficient production workflow.
- Analyse content effectiveness, report on results, and identify opportunities for improvement.
- Keep up to date with industry trends and competitor strategies, integrating insights into content initiatives.

Who are we looking for?

- An experienced content professional with over 3 years of experience, preferably with experience at an ad agency or production company.
- Strong expertise in video production, storytelling, and multimedia content creation.
- B2B content creation knowledge is highly valued.
- A proactive, creative individual with a passion for storytelling and the ability to balance long-term brand positioning with short-term engagement-focused content.
- Skilled communicator and a committed team player who thrives in a collaborative setting and is forward-thinking in relevant forums to present and create engagement for our content initiatives.

Interested?

We are keen to hear from you Please apply as soon as possible as interviews will be held on an ongoing basis.

Questions?

Feel free to reach out to Tobias Starklint, Chief Brand Consultant, at: tobst@danskebank.dk or Julie Selmer Rathje, Principal Brand Consultant, at: Jsc@danskebank.dk

if you have questions about the position and responsibilities.

Let's innovate, impact, and inspire together. Apply today