Digital Marketing Manager
2 months ago
Apply to locations Headquarters
time type Full time
posted on Posted 3 Days Ago
job requisition id R-15820
Copenhagen, Denmark
About the job
Saxo operates an international website - home.saxo - supporting visitors from many countries around the world. In this role you will take responsibility for the international version, setting a strategic direction and working with UX experts, copy-editors and CRO specialists to plan and implement updates and optimizations.
Your goal is to continuously improve the engagement level and conversion rates. We have a very strong team of experienced editors who will support you on this mission.
What you will be doing:
- Develop, lead and own the strategy for the international version of the website, which is a major lead generator for Saxo today.
- Generate ideas and help create a fantastic online experience that showcases our products, platforms and the overall Saxo story in a compelling way.
- Ensure that the website is compliant and overall contains high quality content.
- Monitor and report on website performance and conversions, providing insightful analysis for ongoing improvements.
- Stay on top of our competitors’ websites and general trends in the digital world.
- Collaborate with the CRO manager to optimize the website and run A/B testing.
- Chart a best-practice course to be replicated on the local variations of the website.
- Liaise closely with the UX lead, the tech lead and the website experience managers in order to define the best possible experience.
- Work cross-functionally with our demand generation teams and creative colleagues.
We are looking for candidates who meet the following criteria:
- Minimum of 5+ years of experience managing large, multi-lingual e-commerce websites.
- Strong proficiency in Digital Marketing, CRO, SEO, UX design, and analytics.
- Experience in marketing of financial services or alternatively you might have solid experience from trading or private investment.
- Exceptional skills in managing stakeholders and navigating large organizations with both HQ and local offices.
Furthermore, we would also like if you could bring below desired skills:
- Advanced skills in digital marketing tools; experience with Adobe Experience Cloud is a significant advantage.
- Proven success in improving conversion rates.
- Familiarity and experience with content and digital asset management systems.
- Demonstrated ability to align and deliver on multiple business objectives.
- Strong analytical abilities, with a keen eye for detail and curiosity for improvements.
- Excellent written and verbal communication skills.
- Proven ability to handle multiple tasks, plan workload, and prioritize effectively.
Join us in shaping the future of our global website and driving commercial success through compelling user experiences. If you are ready to take on this challenge, we want to hear from you
How to apply:
Click here to create an account and upload your resume and a short motivation. We look forward to getting to know you better
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