Paid Social Media Specialist

2 weeks ago

Århus, Århus Kommune, Denmark hummel Full time
Paid Social Media Specialist (Maternity Cover)

Are you passionate about paid social media advertising and digital marketing? Do you have a strong analytical mindset and a keen eye for optimizing performance? If so, this is your chance to join our team as a Paid Social Media Specialist.

Welcome to hummel

At hummel we strive to be a progressive, innovative, and data-driven organization that attracts top talent from around the world. Our brand has a strong heritage and culture, which we take pride in and continuously seek to enhance.

We are in an exciting growth phase where paid social media plays a crucial role in reaching our target audiences. We are looking for a structured, strategic, and data-driven Paid Social Media Specialist who can help optimize and execute high-performing campaigns across social platforms.

Roles and Responsibilities

As our Paid Social Media Specialist, you will play a key role in managing and optimizing our paid social media campaigns across multiple platforms, ensuring they contribute to our overall marketing goals. Your primary tasks will include:

  • Campaign Execution & Optimization: Plan, execute, and optimize paid social media campaigns across platforms such as Facebook, Instagram, LinkedIn, and TikTok.
  • Performance Tracking & Reporting: Monitor key metrics (CTR, ROAS, CPC, conversions, etc.) and provide insights to enhance campaign performance.
  • Budget Management: Ensure efficient allocation and spending of paid media budgets to maximize ROI.
  • A/B Testing & Analysis: Conduct testing of ad creatives, copy, and audience segments to drive continuous improvement.
  • Collaboration: Work closely with the creative, content, and broader marketing teams to align paid strategies with organic initiatives.
  • Industry Trends & Best Practices: Stay up to date with platform updates, algorithm changes, and emerging social media advertising trends.

Our New Team Player

We imagine that our Paid Social Media Specialist has at least 2-3 years of experience in paid social media advertising and is skilled in campaign management, performance analysis, and budget optimization. We also value:

  • Analytical Mindset: Ability to interpret data, optimize campaigns based on performance insights, and provide recommendations.
  • Creativity & Innovation: A strong understanding of creative ad formats and what drives engagement in paid media.
  • Project Management Skills: Ability to manage multiple campaigns simultaneously while meeting deadlines.
  • Communication Skills: Strong written and verbal communication skills for stakeholder collaboration.
  • Technical Expertise: Experience with Meta Ads Manager, LinkedIn Campaign Manager, Google Analytics, and other relevant platforms.
  • Self-Driven & Proactive Approach: A high level of initiative and independence in problem-solving.

At hummel

At hummel we are doing good while doing business. We have an open, honest and communicative culture. We are always playing aggressively, and always on the lookout for our next big win, whilst at the same time being a united team where goals are reached together.

Your new workplace is at our headquarter at Balticagade 20, 8000 Aarhus C. Here you will play on the hummel team with approximately 250 colleagues, who are looking forward to making you part of the team.

We offer:

  • A good workplace where development and relationships are in focus. We work across departments, creating a unique atmosphere where everyone greets each other and has good dialogue.
  • Flexible working conditions, with the possibility of engaging in 1 hour of sports during work hours.
  • A good canteen arrangement with a delicious lunch and fruit scheme.
  • A staff association "hummelbien," which helps strengthen team spirit with company parties, Christmas lunches, excursions, cultural activities, etc.

Interested in joining our team?

The application deadline is March 31, 2025, but if the right player signs up for the team sooner, we are ready to move forward in the process. This means the job posting may be removed before the announced deadline in some cases.

If the above sounds like something for you, send your application via the link below today.

Department: International Digital Wholesale

Location: Balticagade 20, 8000, Aarhus C, Denmark

About hummel

The story of hummel A/S is the story of the bumblebee, who started to fly back in 1923. Since then, we have conquered the sports business and grown to be an international brand operating in more than 35 markets – and together, we are on a mission to change the world through sport. We honor the camaraderie, celebrate the wins, and applaud the ability to play, share and enjoy sport throughout life. It is our heritage, and nothing makes us prouder. Through our continued pursuit of growth, we use sport as a universal driver to create a positive impact year after year. In short, we want to become the #1 sports challenger brand by growing our business to do more good. We believe that the way to do so is by being playful, bold, and inclusive. United in our diversity, we are one big team – and we cannot wait to welcome new and talented players to our starting line-up. LET'S PLAY

hummel A/S
Balticagade 20, 8000 Aarhus C
Phone: +45 87344800
CVR: 43317032

#J-18808-Ljbffr

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