Influencer Marketing Specialist

4 weeks ago


Århus, Århus Kommune, Denmark hummel AS Full time
Role Overview

We are seeking a highly skilled and experienced Influencer Specialist to join our team at hummel A/S. As a key member of our Creative Production & SoMe department, you will be responsible for developing and executing influencer marketing strategies that drive engagement and growth for our global brand.

Key Responsibilities
  • Identify and engage influencers whose audience aligns with our brand identity, values, and vision.
  • Manage outreach, negotiation, and contract finalization to ensure successful collaborations.
  • Develop and sustain strong relationships with our influencer partners, making it valuable and exciting to be an ambassador for hummel.
  • Plan and execute several influencer events each year, managing everything from initial concept to the day-of execution.
  • Work closely with the SoMe Lead to develop a robust influencer strategy and take responsibility for its execution.
  • Monitor and analyze key performance metrics to measure the success of influencer collaborations and refine strategies accordingly.
Requirements
  • At least 4-5 years of experience in influencer marketing, with a proven track record of developing and managing successful global influencer campaigns.
  • Strong understanding of the sports and fashion industry, with a keen interest in staying updated on the latest trends.
  • Excellent communication skills, with the ability to work effectively with internal teams and external partners.
  • Collaborative spirit, with a focus on delivering measurable results and driving business growth.
  • Commercial awareness, with a deep understanding of how influencer marketing can drive sales and brand growth.
About hummel

At hummel, we are committed to doing good while doing business. We value open communication, collaboration, and a strong team spirit. Our headquarters is located at Balticagade 20, 8000 Aarhus C, where you will join a team of approximately 250 colleagues who are passionate about making a difference.

What We Offer
  • A dynamic and supportive work environment, with opportunities for growth and development.
  • Flexible working conditions, with the possibility of engaging in 1 hour of sports during work hours.
  • A good canteen arrangement with a delicious lunch and fruit scheme.
  • A staff association that strengthens team spirit through company parties, Christmas lunches, excursions, and cultural activities.

We look forward to hearing from you and exploring how you can contribute to our team's success.



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