Technical Content Marketer for Industrial Use Cases

2 days ago


Copenhagen, Copenhagen, Denmark Unity Technologies ApS Full time

Key Responsibilities

We're seeking a highly motivated Technical Content Marketer to join our team. Your primary responsibility will be to develop and publish web content via our CMS, highlighting Unity's capabilities in industrial use cases.

About the Role

  • You'll work closely with the Industry Content Marketing team, Product Marketing, and Growth Marketing to develop integrated growth marketing campaigns.
  • Craft a continuous pipeline of compelling content in support of our go-to-market strategy and plans that generate leads and drive conversions.
  • Own the pipeline of customer references and those relationships, creating customer story content that supports growth marketing campaign goals.
  • Develop and publish web content via a CMS, translating complex technical topics into simple, high-impact concepts for diverse user personas.
  • Work with cross-functional teams to develop and implement a comprehensive content strategy that drives business growth and revenue.

Requirements

  • Experience in successfully marketing complex, technical B2B products or services, demonstrated ability to create content that performs.
  • Proven ability to write long-form content within a fast-paced environment, adapting to brand style and tone while shaping content to align with overall marketing narrative and storytelling.
  • Able to build thoughtful, strategic, and actionable plans to completion, even in the presence of ambiguity.
  • A master of time management, prioritizing tasks, tuning out noise, and driving execution with focus on what matters most.
  • An open, learning mindset driven by curiosity, empathy, and self-development.


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