Senior Paid Search Strategist

2 weeks ago


Copenhagen, Copenhagen, Denmark Demant Polska Full time

Job Description

We are seeking an experienced and innovative Senior Paid Search Strategist to join our team. As a key member of our Global Customer Acquisition and Digital Marketing team, you will be responsible for driving the performance of our paid search channel across 9 markets with room for expansion.

About the Role

In this role, you will work closely with our paid search agency, web team, analytics team, and global stakeholders to develop and implement a global strategy for paid search channels. Your focus areas will include:

  • Developing and maintaining a global strategy and plan for paid search channels
  • Refining best practices for paid search channels across markets
  • Developing and maintaining yearly roadmaps for each market
  • Improving commercial performance of paid search channels in each market
  • Monitoring and analyzing performance for each market
  • Optimizing paid search channels using current and future knowledge

Your Profile

To succeed in this role, you should have a positive mindset, +5 years of experience in paid search marketing, and extensive experience with SA360, Google Ads, Microsoft Ads, GA4, and GMB. Experience with Performance Max, YouTube, and Display is an advantage. You should thrive in a fast-paced environment with high ambitions and be motivated by innovating and trying new things.

What We Offer

You will be working in a highly international environment with dedicated and supportive colleagues. Our headquarters is located near Copenhagen city centre, making it easy to get around.



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