Digital Sales and Marketing Director

5 hours ago

Århus, Århus Kommune, Denmark FBSPL Full time
About the Role

We are seeking a highly experienced sales and marketing professional to lead our team in a worldwide growth journey. As the new Digital Sales and Marketing Director, you will be responsible for driving all activities aimed at generating new business through both inbound and outbound channels.

Using your expertise, you will elevate the performance of the sales team to new heights. You will actively drive sales and marketing efforts while managing and guiding a team of Business Development Managers to meet their monthly sales targets.

Responsibilities
  • Marketing and Sales Targets: Ensure monthly and quarterly marketing and sales quotas and KPIs are achieved.
  • Lead Generation: Create and execute strategies for lead generation, including cold calling, email outreach, online campaigns, and content creation.
  • Marketing: Maintain and optimize the company's online and offline presence across all marketing channels, ensuring continuous brand evolution.
  • Sales Presentations: Assist the Client Success team with impactful sales presentations and product demos to communicate the value proposition effectively.
  • Content Creation: Oversee the production of relevant content to support the customer journey, leveraging internal or external content creators.
  • Market Analysis: Monitor industry trends, competitor offerings, and market dynamics to identify growth opportunities.
  • Reporting: Provide regular updates on sales activities, pipeline status, and revenue projections to stakeholders.

Qualifications:

  • SaaS Sales and Marketing Experience: Minimum 5 years of experience in B2B SaaS with a proven track record of meeting or exceeding targets.
  • Lead Generation Expertise: Demonstrated ability to generate high-quality leads through diverse sales and marketing channels.
  • Management Experience: At least two years managing a small team.
  • Industry Knowledge: Familiarity with the aviation training industry is advantageous but not required; expertise in SaaS dynamics is more critical.
  • Communication Skills: Strong ability to convey software features as value-driven propositions that resonate with target people.
  • Team Player: Collaborative mindset with the ability to thrive in cross-functional teams.

What We Offer:

  • A competitive salary of 780,000 DKK (approximately $115,000 USD) per year, plus 5 weeks' holiday included.
  • A mid-senior level position with opportunities for growth and development.
  • A full-time employment contract with FBSPL.
  • The chance to work in a dynamic and innovative company with a strong focus on sales and marketing.

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