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Marketing Content Specialist

2 weeks ago

Copenhagen, Copenhagen, Denmark TimeLog AS Full time
Job Title: Marketing Content Specialist

About the Position:

We are seeking a skilled Marketing Content Specialist to play a pivotal role in driving sales and marketing success through high-quality content creation. As a key member of our team, you will collaborate closely with Sales teams, Marketing teams, and external agencies to develop compelling, high-impact content that resonates with our target audience.

Your primary focus will be on creating persuasive sales collateral, marketing campaign content, and thought leadership materials that align with TimeLog's brand voice and commercial objectives. This is a highly collaborative, hands-on role where you will work tirelessly to craft clear, effective messaging that helps convert prospects into customers and nurtures existing accounts.

Main Responsibilities:
  • Create sales decks, one-pagers, case studies, and product brochures to support the Sales team in closing deals.
  • Develop compelling email content, LinkedIn messages, and call scripts to improve outreach effectiveness.
  • Refine and optimize value propositions, objection-handling documents, to strengthen sales conversations.
  • Support the Sales team in crafting tailored content for key accounts, ensuring alignment with the Account-based marketing strategy.
Key Skills and Qualifications:
  • Proven experience in copywriting, content marketing, or sales enablement writing in a B2B SaaS or technology-driven environment.
  • Strong ability to write persuasive, high-converting sales and marketing copy.
  • Experience working with Sales teams, Marketing teams, and external agencies to develop content.
  • Proficiency in SEO writing, digital advertising copy, and email marketing content.
  • Ability to adapt tone and messaging based on audience segmentation and campaign objectives.
  • Experience with marketing automation tools (e.g., HubSpot) and sales enablement platforms is a plus.
Why Join Us?
  • Directly impact sales and marketing success through high-quality content creation.
  • Work in a fast-paced, collaborative environment with cross-functional exposure.
  • Be part of a data-driven team that values creativity and commercial impact.
  • No people management responsibilities – focus purely on content excellence.