Digital Content Strategist

4 days ago

Kongens Lyngby, Lyngby-Tårbæk Kommune, Denmark Bang & Olufsen Full time
Job Description:

Bang & Olufsen is seeking a highly skilled Ecommerce Content Manager to join our global marketing and ecommerce team. This role offers an exciting opportunity to develop and implement a comprehensive content strategy that drives engagement and conversion on our digital channels.

In this position, you will be responsible for creating and publishing high-quality content across our website, including product descriptions, category pages, and homepage content. You will work closely with cross-functional teams to ensure consistency and alignment with our brand's overall messaging and vision.

To succeed in this role, you will need a strong background in content management, preferably in the B2C sector. Your expertise should include developing engaging content strategies, collaborating with creative teams, and analyzing data to inform content decisions. Additionally, you should have excellent communication and project management skills, as well as the ability to work independently and as part of a team.

Our ideal candidate will possess a passion for websites and user experience, with a strong understanding of design principles and SEO best practices. Experience working with content management systems (CMS) and analytics tools such as Google Analytics is also highly desirable.

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and talented individual who is passionate about creating compelling content experiences, we encourage you to apply for this exciting opportunity.

Key Responsibilities:
  • Develop and implement a comprehensive content strategy that drives engagement and conversion on our digital channels.
  • Create and publish high-quality content across our website, including product descriptions, category pages, and homepage content.
  • Collaborate with cross-functional teams to ensure consistency and alignment with our brand's overall messaging and vision.
  • Analyze data to inform content decisions and optimize content performance.
  • Work closely with creative teams to develop engaging content concepts and visual assets.

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