Technical Content Marketing Manager Professional
6 days ago
At Unity, we are seeking a Technical Content Marketing Manager to join our team. As a Technical Content Marketing Manager, you will be responsible for developing a pipeline of rich technical marketing across multiple formats including written long-form articles, ebooks, sample code, and demo projects to video tutorials.
You will understand the end users' pain points, the software lifecycle, and how to educate on technical solutions to address this. Some of our content is released in video form, so experience with video production, animation, and audio recording is a nice bonus.
You will partner with a number of teams to deliver, including Product Marketing, Customer Success, Product Management, and other marketing functions, to ensure the content roadmap you create is aligned to support business objectives for awareness, product adoption, retention, and revenue.
Key Responsibilities- Delivering a variety of technical marketing materials such as articles, sample code, video tutorials, and ebooks, as either the lead author or in collaboration with stakeholders like external tech artists and Unity teams including R&D engineers.
- Creating and producing videos and tutorials with in-editor footage, demonstrating workflows, best practices, and the capabilities of our tools for industry-specific tooling.
- Developing mini-demos, samples, and code snippets as spinoffs from existing larger demos to enable users to directly experience and understand the power of our tools.
- Help create supporting documentation and technical onboarding content to help drive adoption of existing product demos and product features.
- Own and evolve the technical content roadmap in alignment with our business goals.
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