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Senior Site Manager

2 months ago


Copenhagen, Copenhagen, Denmark Gentoo Media Inc Full time

Job Title: Senior Site Manager


Gentoo Media Inc is a leading affiliate in the online casino and sportsbook industry, with a portfolio of products and services, including AskGamblers, Time2Play, CasinoTopsOnline, WSN, Casinomeister, and GiG Comply.


We are seeking a self-driven and adaptable German-speaking Senior Site Manager to execute and support our growth strategy.


This role involves developing and implementing on-page and off-page SEO strategies, handling day-to-day website operations, and collaborating with the SEO, Product, and Design teams.


Key Responsibilities:



  • Develop and implement SEO strategies to enhance website performance
  • Handle day-to-day website operations, including content editing and uploading
  • Monitor high-performing and underperforming pages and create strategies to improve them
  • Collaborate with the SEO, Product, and Design teams to enhance localisation and personalisation features
  • Provide detailed reports on website and content performance and lead monthly market meetings
  • Stay up to date with trends, regulations, and compliance requirements to ensure we remain competitive and compliant
  • Lead training sessions to share insights and best practices

Requirements:



  • Native proficiency in German and professional proficiency in English
  • 2+ years of experience as a site or content manager in the iGaming industry
  • Experience managing content across multiple content management systems
  • Proven experience in planning, researching, writing, and editing user-centric, SEO-optimised content designed to drive conversion
  • Ability to analyse past performance metrics to inform future strategies
  • Excellent verbal and written communication skills
  • Strong analytical and problem-solving skills
  • A proactive, can-do attitude and a willingness to learn and adapt
  • An obsessive curiosity about digital marketing trends and user behaviour

What We Offer:



  • Birthday leave - it's your special day, so you can choose how and when to celebrate it
  • 'Me Day' - a fully paid day for you to take care of yourself and your mental health
  • Private Health Insurance, with good network and coverage
  • Daily lunches ordered at the office (different choices, including vegan option)
  • An annual wellbeing benefit
  • Gym membership
  • Free parking
  • Office events and parties
  • Career progression opportunities - we will support your growth and help you to develop, for real
  • Flexible working hours (within the regular 8h workday)