Category Lead

2 weeks ago


Copenhagen, Copenhagen, Denmark Avature Full time

**Drive Success as a Category Lead - Maybelline NY**

L'Oréal is a leading company in the beauty industry, committed to delivering innovation and digital solutions that bring beauty to all people around the world. We are seeking an experienced Category Lead - Maybelline NY to join our team in Copenhagen.

In this role, you will be responsible for managing the eye category and brand cause Brave together. You will work closely with internal stakeholders and NGOs to build the yearly strategy on the category and the brand cause.

The ideal candidate will have experience from a similar role (+2y), preferably from the FMCG industry. You should also have a relevant degree within Marketing, Branding, Communication, Business or similar. Strong analytical skills, excellent communication skills, and a collaborative mindset are essential for this position.

  • You will create & own brand price architecture (index vs. market & between brand portfolio)
  • Develop locally relevant campaigns in close relationship with creative, digital & media agencies and manage the media & production budget
  • Be accountable for enthusing the business about the products for your category and develop a strong selling story to support trade presentations

We offer a dynamic and international working environment with engaged and skilled colleagues. Our Nordic organization counts close to 1000 employees based in the four Nordic capitals, Denmark being the Nordic headquarter and counting 500 employees.


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