Omnichannel Strategy Director
3 days ago
About the Role
We are seeking a highly skilled and experienced Omnichannel Strategy Director to join our team at Novo Nordisk A/S. As a key member of our Commercial Marketing department, you will be responsible for developing and executing successful omnichannel strategies for our GLP-1 Diabetes portfolio.
Your Responsibilities
- Develop and execute a comprehensive omnichannel strategy that ensures an exceptional customer experience, maximizes portfolio value, and enhances overall customer engagement across all touchpoints.
- Utilize insights-driven decision-making processes to customize omnichannel strategies for every customer.
- Lead campaign development of visual identity brand/portfolio.
- Oversee and refine core brand messages to ensure they are tailored to customer needs and coherent across brands and portfolios.
- Be a strategic partner, providing customer-centric consulting skills, strategy design, and coordination.
- Identify and develop various channels (online, offline, social media, etc.) to ensure comprehensive market coverage and excellent customer engagement.
About You
To succeed in this role, you should have a strong background in commercial, marketing, or product management roles within the pharmaceutical industry, with a minimum of 10 years of experience.
You should possess a Master's or Bachelor's degree in Marketing /Life Sciences or a related field, and have demonstrated experience in people management, marketing strategy, consumer behavior, e-commerce, and digital marketing.
Additionally, you should have a proven track record of effectively managing and implementing successful omnichannel strategies that have fueled business growth, as well as robust understanding of market research and the ability to analyze consumer trends effectively.
About Our Company
Novo Nordisk A/S is a global healthcare company that is committed to making a difference in the lives of patients. We operate in a fast-paced environment and are dedicated to driving innovation and excellence in everything we do.
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