Regional Marketing Lead

1 week ago


Aalborg, Ålborg Kommune, Denmark Solplanet Full time
Job Summary

We are seeking an experienced Regional Marketing Lead to develop and implement marketing strategies across the Nordic countries, driving business growth and alignment with strategic priorities.

About Solplanet

Solplanet is a leading provider of innovative solutions in the photovoltaic, solar inverter, and EV charger industries. Our team is passionate about delivering exceptional results and making a positive impact on our customers and communities.

About the Role

This role will work closely with Country Managers to analyze market trends, create plans that meet local needs, and execute marketing strategies aligned with business goals. Key responsibilities include:

  • Developing and executing marketing strategies
  • Liaising with local media to build relationships and secure press coverage
  • Managing local websites to ensure up-to-date content and implementing SEO strategies
  • Creating and delivering training programs through the Solplanet Academy
  • Coordinating tradeshows and events to showcase company presence
  • Collaborating with customers and distributors to enhance joint activities
  • Managing documentation portfolios and optimizing marketing spending
Requirements

To be successful in this role, you will need:

  • A bachelor's degree in Marketing, Communications, Business, or related field
  • 3-5 years of professional experience in marketing with an overarching perspective
  • Demonstrated ability to own marketing responsibility for various local markets
  • Experience in budget management and optimizing marketing spending
  • Strong communication and presentation skills
  • Proven experience in building relationships with local media, agencies, and external partners
Competencies

The ideal candidate will possess the following competencies:

  • Strategic Thinking: Ability to develop and execute short-, mid-, and long-term strategies aligned with business goals
  • Creativity and Innovation: Skilled at generating new ideas to approach business objectives
  • Analytical Skills: Ability to interpret data and make data-driven decisions
  • Project Management: Strong organizational skills to manage multiple projects and stakeholders
  • Communication and Storytelling: Excellent communication skills to craft compelling messages
  • Collaboration, Cross-Cultural and Cross-Functional Teamwork: Ability to work effectively with teams across departments, countries, and cultures
What We Offer

In return for your hard work and dedication, we offer:

  • An international team environment with diverse perspectives and expertise
  • Ownership and impact from day one, with the freedom to bring your ideas to the table
  • A flexible work setup, including hybrid or fully remote work options
  • A value-driven culture that prioritizes flat hierarchies and employee well-being


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