Digital Transformation Leader

2 weeks ago


Copenhagen, Copenhagen, Denmark Publicis Denmark AS Full time

About the Role

We are seeking an experienced Digital Transformation Leader to join our team in Consumer Products. As a key member of our digital transformation practice, you will be responsible for leading large-scale digital transformation initiatives for our clients in the Consumer Products industry.

Key Responsibilities

  • Collaborate with clients to define business goals and value streams, shaping solution propositions that deliver transformative business outcomes and customer experiences.
  • Develop large solution visions that align with product vision, strategy, and industry compliance, with a customer-centric approach.
  • Represent clients in solution workshops, identifying new solutions, business needs, and solution options, with a focus on B2B platforms and e-commerce.
  • Develop solution hypotheses based on user research and industry and market trend analysis.
  • Translate solution vision into a product vision/roadmap, containing well-defined, prioritized features that realize the solution and value.
  • Validate and present business cases to C-level executives and lead business reviews to ensure the team prioritizes the right features.
  • Serve as a voice of the customer among the cross-functional team, with a deep understanding and representation of the customer's B2B needs and business objectives within e-commerce.
  • Establish objective goals for the product with success and acceptance criteria using meaningful metrics, KPIs, and quantifiable business outcomes.
  • Masterfully apply Lean Agile practices and frameworks.
  • Collaborate with product managers, other solution managers, and cross-functional capability managers to ensure all product teams are aligned towards the same program increment (PI) objectives.
  • Collaborate with enterprise architects to envision and prioritize capability enablers.
  • Represent industry best practices and market trends to assist the client in maintaining a competitive advantage.
  • Build and maintain a trusting relationship with the client, teams, and vendors; develop influence without authority.
  • Inspire, lead, and mentor a high-performing team of Product Analysts to facilitate improvements in developing and enhancing best-in-class digital products and services.


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