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Product Marketing Strategist

2 weeks ago


Copenhagen, Copenhagen, Denmark The HubDanske Bank Full time
About the Role:
We are seeking a skilled Product Marketing Manager to join our team at Contractbook. As a key member of our marketing department, you will be responsible for driving product success by understanding customer needs, crafting compelling product narratives, and leading go-to-market strategies.

Main Responsibilities:
• Develop and execute comprehensive go-to-market plans for new product features and releases
• Collaborate with product management to understand the product roadmap and translate technical features into customer-focused benefits
• Craft compelling messaging and positioning that resonates with our target audience and differentiates us in the market
• Create engaging product videos and deliver clear and compelling narratives that connect with our audience and showcase our product's value
• Gather and analyze customer insights, market trends, and competitive intelligence to inform product strategy and marketing tactics
• Equip the sales team with the necessary tools, collateral, and training to effectively communicate the product's value proposition and close deals

Requirements:
• Experience in product marketing or a related role
• Customer obsession: passionate about understanding customer needs and committed to delivering solutions that delight them
• Tech-savviness: strong interest in technology and ability to stay up-to-date with the latest industry trends
• Start-up mindset: able to thrive in a fast-paced, dynamic environment where collaboration across departments is key
• Excellent communication skills: able to clearly articulate complex ideas to technical and non-technical audiences

What We Offer:
• Growth opportunities: ample opportunities for career advancement
• Flexible role definition: open to adjusting roles and responsibilities to fit the right candidate
• Dynamic work environment: high-energy start-up culture where collaboration and fast learning are key
• Work location: flexibility to work from our HQ in Copenhagen or remotely, with regular in-office collaboration if needed