Global Travel Growth Strategist
1 week ago
KAYAK is part of Booking Holdings, the world's leading travel search engine.
We operate a portfolio of global metasearch brands including momondo, Cheapflights, and HotelsCombined.
App Acquisition Manager- This role will focus on driving growth for our travel brands through strategic initiatives.
- The successful candidate will lead projects, collaborate with various teams, and contribute to our user acquisition strategy.
Responsibilities include:
- Expanding our Get The App (GTA) program to drive web users to the app.
- Overseeing creative production, monitoring performance, and refining strategies for GTA.
- Developing and implementing the Deeplinking program to improve coverage, grow across brands, and enhance user journeys.
- Growing our App Store Optimization (ASO) program by optimizing metadata, monitoring reviews, analyzing feedback, and conducting A/B testing.
- Executing ad hoc app user acquisition projects, ensuring timely and effective outcomes.
- Driving global innovation projects and collaborating with cross-functional teams to enhance acquisition efforts.
- Maintaining clear communication, sharing insights, and implementing best practices for GTA and Deeplinking.
- Identifying growth opportunities across GTA, ASO, and Deeplinking while staying updated on industry trends.
We seek an analytical and result-oriented individual skilled in using various App suites and AI. If you have a passion for travel, we'd love to hear from you.
Key Skills: Analytical skills, proficiency in App suites and AI, result-oriented mindset.
What We Offer: Collaborative work environment, opportunities for growth and innovation, competitive compensation package.
About Us: KAYAK is a leading travel search engine operating globally. Our mission is to make it easier for everyone to experience the world.
Join Our Team: If you're passionate about travel and growth, apply now to become part of our team.
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