Digital Dialogue Marketing Specialist
1 month ago
Jobbeskrivelse
Vi søger en Digital Dialogue Marketing Specialist med god erfaring til Personal Bankings Digital Sales-team i Danmark. Du vil være en del af den spændende digitale transformation af banksektoren og få mulighed for at blive en del af det, der har direkte indflydelse på Nordeas fremtidige succes.
Om jobbet
Som Digital Dialogue Marketing Specialist vil du være ansvarlig for at vores kundevendte 1:1-kommunikation fra vores egne kanaler lykkes. Du vil være med til at omsætte forretningsmål til virkningsfulde 1:1-strategier og -taktik, definere målgrupper, planlægge og udvikle kampagner og kommunikation i alle 1:1-kanaler.
Det skal du lave:
- Omsætte forretningsmål til virkningsfulde 1:1-strategier og -taktik
- Definere målgrupper, planlægge og udvikle kampagner og kommunikation i alle 1:1-kanaler
- Forberede, gennemføre og måle resultaterne af vores 1:1-aktiviteter
- Skrive indhold til 1:1-kanaler: mobilbanken, Netbank og e-mail
- Sikre den praktiske styring af vores egne kanaler
- Teste, evaluere og optimere
Om dig
Vi søger en person, der er god til at skabe indhold med praktisk erfaring i at skrive engagerende 1:1-beskeder. Du skal være en proaktiv person, der får tingene til at ske, trives i et komplekst miljø og er idérig, løser problemer selvstændigt og effektivt kommunikerer dine ideer og beslutninger til teammedlemmer og interessenter.
Din erfaring og baggrund:
- Dokumenteret erfaring i at drive online forretningsvækst og kundeengagement ved brug af kundedata og 1:1-kanaler
- Erfaring med Adobe-værktøjer er et stort plus
- Praktisk erfaring med at bruge analyseplatforme
- Erfaring med at arbejde med callcentre og filialer
- Flydende i både skriftligt og mundtligt dansk og engelsk
- Kandidatgrad i marketing, reklame, erhvervsøkonomi eller tilsvarende område
Næste skridt
Send din ansøgning senest 28/10/2024. Ønsker du mere information, er du velkommen til at kontakte Siff Hansen.
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