Expert in Search Engine Optimization for Synthesia
4 days ago
Synthesia's AI video communications platform has simplified the entire video production process, making it easy for everyone to create, collaborate, and share high-quality videos. As a Senior SEO Manager, you will be responsible for taking our SEO strategy and execution to the next level.
This is a super exciting role—not only because we work with AI and our product is the best in its category, but also because we are one of the few AI companies with real user scale and a lot of traffic. We have thousands of new users every day, a very large category that changes daily and constantly provides us with new SERP opportunities.
Key Responsibilities:
- Developing and Implementing Our SEO Strategy Helping to share and execute very quickly on our SEO strategy.
- Managing Technical SEO Conduct technical SEO audits to identify and resolve issues affecting site performance. Ensure website architecture and code are optimized for search engines.
- Conducting Keyword Research and Analysis Perform thorough keyword research to identify opportunities for organic traffic growth. Analyze competitor keywords to identify gaps and opportunities.
- Executing Link Building and Outreach Develop and implement link-building strategies to improve domain authority. Manage outreach campaigns to acquire high-quality backlinks.
- Monitoring and Reporting Performance Use analytics tools to track SEO performance metrics. Generate regular reports on SEO progress and impact on business goals.
- Collaborating Across Departments Work closely with marketing, website, PPC and product teams to ensure we build new pages based on the product launches and data from other departments.
- Managing SEO Tools and Software Utilize and manage SEO tools such as Google Analytics, Google Search Console, SEMrush and Ahrefs. Evaluate and recommend new tools and technologies for helping us smash our SEO goals.
- Improving Conversion Rates Implement strategies to enhance user experience and conversion rates on the website. Conduct A/B testing and analyze results to improve site performance.
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