Strategic Media Lead for Nordic Markets
1 month ago
We are seeking a seasoned media strategist to drive strategic initiatives and optimize multi-channel campaigns across the Nordic markets.
This key role will collaborate closely with our marketing team and media agency, ensuring media efforts align with business goals and enhance our brand recognition.
Responsibilities:- Lead the development of comprehensive media strategies across digital, social, TV, radio, print, and outdoor platforms.
- Optimize media investment to support the strategic intent of broadening the TUI brand in the Nordic region.
- Analyze campaign performance, audience behavior, and market trends to inform data-driven decisions.
- Ensure seamless integration of media strategies across all channels, maintaining a consistent brand message and experience for customers.
- Collaborate with stakeholders to deliver media activities and represent TUI Nordic in global media projects.
To succeed in this role, you will require:
- 7-10 years of experience in media strategy, analytics, and execution, with expertise in the Nordic media landscape.
- Proven leadership experience, excellent communication skills, and proficiency in data analytics tools.
- Bachelor's degree in marketing or a related field; a Master's degree is a plus.
- Fluency in English is required; proficiency in Swedish or other Nordic languages is desirable.
We offer:
- A great location and open-space offices.
- Excellent career development opportunities.
- Fantastic holiday benefits, including discounts.
- Online wellbeing and learning support.
- A fun and dynamic work culture.
The estimated salary for this role is €60,000 - €80,000 per annum, depending on experience and qualifications.
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