Digital Marketing Performance Specialist
1 week ago
As a seasoned professional, you'll be part of Nordea's Data, Digital Sales & Engagement media performance team.
About the Role
We're seeking a skilled Google Ads specialist to join our passionate DDS&E team. As a key member, you'll collaborate closely with paid media digital specialists to capture customer and business needs that deliver measurable ROI and ROAS.
Nordea is at the forefront of providing financial solutions for tomorrow's customers. Our agile environment encourages innovation, analysis, planning, testing, execution, and growth. We need your expertise, ideas, and unique background to drive success.
Your Key Responsibilities
- Translate business objectives into impactful Google Ads strategies
- Daily management and optimization of Google Ads campaigns
- Manage performance reports and analytics insights
- Ensure return on ad spend (ROAS)
- Challenge the status quo and suggest improvements
- Collaborate with Google support and internal stakeholders
You'll work with our always-on Google Ads campaigns across Search, Demand Gen, and YouTube to engage, promote, and sell banking products and solutions to customers and prospects.
About You
To succeed in this role, we're looking for someone who:
- Is passionate about digital media and marketing performance
- Has experience driving ROI/ROAS from Google Ads
- Has a strong analytical mindset and numeracy skills
- Thrives in complex environments and can communicate effectively
Your Qualifications
- Paid search specialist with proven experience
- Hands-on experience managing paid Google search campaigns
- Familiarity with analytics platforms like Adobe and Google Analytics
- Fluency in Danish and English (professional level)
- A Master's degree in marketing, advertising, business, or related field
What We Offer
This full-time position comes with an estimated salary of 70,000-100,000 DKK per year, depending on experience. Based in Copenhagen, you'll cover the Danish market and work closely with peers in other Nordic countries.
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