Consumer Marketing Manager with a Global Perspective
2 weeks ago
ZURU Inc. is looking for a talented Consumer Marketing Manager with a Global Perspective to lead the development and execution of local consumer marketing campaigns for all brands in the Nordics and Benelux.
About the Job- Develop and execute strategic marketing plans for all brands within the ZURU portfolio in the Nordics and Benelux.
- Collaborate with cross-functional teams to align marketing strategies with business goals and market vision.
- Lead the development of local consumer marketing campaigns, driving product sales and delivering impactful brand experiences.
- Craft inspiring brand experiences, lead campaigns and execution, and make a real impact in the world of play.
- Work closely with the Country Manager to define investments and priorities, ensuring alignment with market vision and goals.
- Manage relationships with global marketing teams, local agencies, and partners to develop local campaign assets and ensure territory initiatives are on brand.
- Establish processes to connect global teams with local needs, executing with excellence to drive POS and gain market share.
- Bachelor's degree in Marketing, Business, or related field is preferred.
- 3-5 years of experience in consumer or brand marketing, ideally in the Toy, Fashion, Consumer Products, or any equivalent fast-paced industry.
- Advanced understanding of standard marketing techniques, including social media, digital, and influencer marketing.
- Knowledge of retail landscape in assigned region(s): Nordics and Benelux.
- Language required: English, Danish; additional preferences: Swedish and Finnish.
- Strong experience in Project Management.
- Ability to take conclusions to problem solve and create a plan to reach the goals and present actionable insights to cross-functional teams.
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