Global Audience Strategy Manager

Job Description Are you interested in step changing the way we are addressing audiences and joining a value driven company in an exciting global role? Join us for an exciting career as Sr. Manager, Audience Planning as part of the LEGO Audience Management & Planning team within M&C Marketing! Core Responsibilities Support development of a globally...

At the LEGO Group, we are dedicated to creating a diverse and inclusive culture of play where everyone feels safe, valued, and they belong. We strive to inspire children's curiosity, creativity, and imagination, driving our business forward with innovative marketing strategies.Job OverviewThe Senior Manager, Audience Planning will play a crucial role in...

Job Description Are you ready to drive the execution of the Kids Engagement strategy for Digital Consumer Engagement and The LEGO Group? For this exciting global role, we are seeking a top talent to engage millions of children worldwide with LEGO experiences across digital and non-digital touchpoints (including kids.lego.com, the LEGO Play app, LEGO...

Job Description">">Develop a Globally Scalable Audience Strategy">You will be responsible for developing a globally scalable and commercially viable audience/consumer segment strategy. This will involve collaborating with senior leadership in our global portfolio & marketing development (PMD) team to ensure our global marketing toolboxes align with the...

Job Description #LI-AG1 Are you an experienced Procurement Specialist within Global Construction Category? This is a phenomenal opportunity to be part of formulating our strategies for manufacturing locations globally and contributing to the LEGO Group’s sustainability ambition! Core Responsibilities Main focus for this role will be to develop long-term...

Job Description The LEGO Group is on a progressive voyage to become a more brand-led organization, placing consumers and their perceptions of the LEGO brand at the heart of everything we do. The outstanding Global Insights (GI) team plays a crucial role in this mission by uncovering the "why" behind consumer behavior – by exploring what drives their...

At the LEGO Group, we are seeking a seasoned Global Construction Procurement Strategist to join our team. As a key member of our Indirect Materials & Services Procurement Organization, you will play a vital role in shaping our global procurement strategy for construction.Job OverviewThis is an exciting opportunity to develop and implement long-term sourcing...

Job Description Are you ready to make a global impact and shape the future of our company culture? As our Global Onboarding Senior Manager, you'll be at the heart of welcoming new talent from around the world, ensuring they feel right at home from day one. Imagine crafting innovative onboarding experiences that blend consistency with local flair,...

Company OverviewThe LEGO Group is a leader in the global toy industry, committed to creating innovative and engaging products for children. Our company culture values diversity, inclusivity, and teamwork, making it an exciting place to build a career.Salary and BenefitsAs a Senior Global Category Manager, you will be rewarded with a competitive salary and...

Company OverviewThe LEGO Group is a global organization where innovation and creativity thrive. Our organization supports the development of new ideas and products, creating a dynamic environment for employees to grow and succeed.Job DescriptionThis role supports the leadership team in developing and implementing strategic plans that drive business success....

About the RoleThe LEGO Group's Kids Engagement team is responsible for understanding children as an audience and setting strategies to deliver value to them.As a Senior Manager, Kids Engagement, you will lead business strategy and drive impact modeling of Kids Engagement opportunities. You will develop long-term business strategies with key partners and...

Job Description Are you ready to lead the charge in transforming how adults engage with the LEGO brand? Can you craft innovative strategies that captivate and inspire adult audiences worldwide? As the newly established Marketing Director for the Global Adult Product Group, based in Billund, you'll lead strategies to captivate adult audiences and build a...

Job OverviewThe LEGO Group is seeking a skilled Senior Marketing Manager to lead collaboration efforts with our IP partners and drive the creation of a communication toolbox aligned with strategic priorities. As a key member of our team, you will develop and own the marketing agenda for assigned brands, spearhead their global rollout, and oversee business...

Job Description #LI-JL1#LI-Hybrid Do you thrive on working with powerful brands across companies and are you ready to position, build, and amplify the combined power of the LEGO and LEGOLAND brands? Join us to help build unforgettable and immersive LEGO brand experiences for families with children at LEGOLAND parks and discovery centers! Please note the...

Job Description We are playing our part in building a sustainable future. We’re on a journey to make our products increasingly more sustainable and a key aspect is the materials that go into our products. As Sustainable Materials Strategy Director you will put your outstanding strategic approach into play as you develop strategic recommendations on...

Job Description Are you interested in driving the licensed consumer products development strategy for one of the most trusted brands in the world? Join us and help deliver sustainable licensing & consumer product solutions through global brand collaborations which are both experience and product focused! Core Responsibilities Work creatively with licensees...

Job Description #LI-AG1 Are you an environment and sustainability enthusiast with strong technical expertise within water management and circularity in production? Join our dynamic and diverse team committed to shaping a zero-impact in Operations through innovative ways! Please note that relocation support is not offered for this role. Core...

About the RoleThe LEGO Group is looking for a highly skilled IPR Enforcement Lead to join our Western Europe Legal Team. As the primary point of contact for business partners, you will play a critical role in ensuring the effective implementation of our IP strategy in the region.Core Responsibilities: Serve as the first line of defense for our IP strategy in...

Job Description #LI-BA1 Do you want to put your end-to-end strategic capabilities to work in shaping the future of the LEGO Group’s Corporate strategy? Then bring your outstanding skills in business partnering, problem solving, and communication to support our Chief Operating Officer and his leadership team on their strategic agenda! Core Responsibilities ...

About the RoleWe are seeking a skilled and experienced LEGO Program Manager to lead our groundbreaking Fan Creator Program. As a key member of our team, you will be responsible for shaping the vision and strategic roadmap for this innovative program.Key ResponsibilitiesContribute to scaling LEGO fandom across diverse audiences by leveraging our OESP...