Senior Product Marketing Specialist for Advanced Surveillance Solutions
1 month ago
Company Overview
Milestone Systems is a leading provider of open platform video management software, empowering users to capture, manage, and share audio&video surveillance data. We are seeking a highly skilled Senior Product Marketing Specialist to join our team.
Job Description
As a Senior Product Marketing Specialist, you will play a crucial role in developing and executing product positioning, messaging, and sales enablement strategies for our hero product, XProtect. You will work closely with cross-functional teams to analyze market trends, customer insights, and competitor activity to inform our product strategy and drive revenue growth.
Key Responsibilities:
- Product Positioning and Go-to-Market:
- Develop and implement robust product positioning, product marketing strategies, and sales enablement plans to ensure Milestone reaches its revenue targets for XProtect and auxiliary products.
- Craft and refine messaging, product marketing collaterals, and enablement plans to ensure relevant and impactful go-to-market initiatives.
- Lead Product Strategy and Performance:
- Conduct deep-dive analysis into market trends and customer insights to steer product strategy and development.
- Track, measure, and report the performance of marketing initiatives, extracting insights and evaluating progress towards objectives.
- Launch Excellence:
- Lead and coordinate cross-functional teams to ensure the successful launch of new capabilities and updates.
- Partner with stakeholders across marketing, product management, and sales to ensure alignment in planning and activities.
Required Skills and Qualifications:
- Strong background in product marketing within technology in a global setting is a must.
- Experience with development of product positioning, messaging, and creating a distinct competitive position.
- Proven track record in sales enablement and preferably experience with Solution Selling.
- Demonstrated capability in sales enablement and supporting the sales process through effective marketing tools and strategies.
- History of developing and executing impactful marketing strategies and campaigns that drive tangible and proven business results.
- Robust analytical abilities with a penchant for data-driven decision-making.
- Exceptional communication and presentation skills.
- Ability to thrive in a fast-paced, dynamic environment.
- Collaborative mindset and ability to influence stakeholders from different parts of the business and across different geographies is vital.
Benefits:
- A highly competitive salary: DKK 650,000 - DKK 850,000 per annum (approximately $95,000-$130,000 USD) depending on qualifications and experience.
- The opportunity to work with a cutting-edge product and contribute to the company's success.
- A collaborative and dynamic work environment.
- Ongoing training and professional development opportunities.
Location: Copenhagen, Denmark
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