Creative Designer

Are you a visual storyteller who loves turning ideas, campaigns, and complex messages into clear, compelling, and conversion-driving creative? And are you ready to join an ambitious SaaS scale-up on an exciting global journey?

If so, we're looking for a
Creative Designer
to join our Marketing team.

Lobyco is the loyalty and promotions platform built by retailers, for retailers. Our modular SaaS platform helps retailers increase traffic, basket size, and customer loyalty through personalised offers, gamification, and AI-powered engagement.

What sets us apart is our retail DNA. Clients work side-by-side with passionate product, tech, and commercial teams who understand their world and co-create success with them.

Born from retail, we exist to bring retailers and customers closer together by making loyalty easy, personal, and impactful.

We have the right product, and our customers love it. The sky is the limit, and we want you onboard

Why Join Us?

At Lobyco, we value creativity, collaboration, and transparency. We're a dynamic team based in Copenhagen, united by the ambition to build world-class marketing while keeping things fun and informal. Every voice matters, every idea counts, and we believe great visual storytelling can make a measurable impact on our commercial success.

Join us and help elevate our brand while driving real business results.

What would your role look like?

As our
Creative Designer
, you'll join our creative function within the Marketing team, collaborating closely with our existing Graphic Designer to bring our visual identity to life. You'll create compelling, conversion-focused visuals that support our lead generation and sales efforts - turning complex product capabilities into engaging, easy-to-understand communication.

You'll take the lead on digital-first creative (animation, product visuals, and video), while also contributing to a wide variety of broader design tasks across the business. This is a versatile role where creativity, craft, and commercial impact come together.

Transform product into visual communication

• Translate complex SaaS concepts into clear, compelling visuals.
• Conceptualise and design assets for campaigns, website, ads, presentations, case studies and more.
• Create visuals that support storytelling and increase audience understanding.

Create high-converting marketing creatives

• Develop visuals that drive clicks, engagement and conversions.
• Produce creative for paid ads, social media, landing pages, emails and events.
• Design with a strong understanding of B2B buyer behaviour and performance metrics.

Develop motion & animation assets

• Create product animations, explainer videos and motion graphics.
• Capture and edit video content (basic to mid-level videography skills are a big plus)
• Bring complex features and customer stories to life in ways that increase retention and clarity.

Support a variety of creative & brand projects

• Contribute to print and offline materials such as brochures, catalogues, event collateral and booth graphics.
• Bring consistency across all touchpoints - digital and physical.

Maintain and evolve our brand

• Own and enforce our brand guidelines across all channels.
• Ensure consistency while pushing creativity within our visual universe.
• Support the continued evolution and refinement of our visual identity.

Collaborate closely across teams

• Partner with key stakeholders to concept campaigns and improve performance.
• Work with Product to understand features and translate them visually.
• Support Sales with visuals and customer-facing materials.

Improve performance through testing

• A/B test creatives and continuously optimise based on data.
• Develop visuals that support funnel conversion goals - from awareness to lead generation.

Other requirements

We're looking for someone who blends creativity with a commercial mindset - design that doesn't just look beautiful but moves the business.

Education

• Visual communication, multimedia or similar.

Professional background

• 5+ years of experience as a Graphic Designer / Design Specialist / Visual Designer / Creative Designer / Brand Designer in a
  B2B SaaS company
  .
• Experience designing for digital channels (paid social, website, email, etc.).
• Demonstrated ability to translate product/technical content into strong visuals.

Skills & mindset

• Skilled in Adobe Creative Cloud and Figma.
• Strong in animation/motion graphics (After Effects or similar).
• Excellent understanding of brand identity and brand governance.
• Creative, but always commercial - what you design should convert.
• Comfortable balancing multiple projects and deadlines.
• Fluent in English (C1/C2), written and verbal.

Your New Workplace

Your workplace will be at our Lobyco HQ in a vibrant area of Copenhagen, where you'll join an ambitious, fast-moving tech company on an exciting international growth journey.

Your New Colleagues

You will report to our Head of Marketing and be part of the wider Commercial organisation led by our CCO. We meet quarterly across the team for planning, offsites, and connection.

Our Process

Please send your application with your CV as soon as possible.

Since Lobyco is owned by Coop Denmark, you'll be redirected to Coop's website for the application flow - this is completely expected, and your application will still go directly to the Lobyco hiring team.

If you have any questions, feel free to contact our Head of Marketing, Nanna Landtved, at or

We look forward to reviewing your application and cannot wait to welcome you to the team