Sales Operations Lead

4 weeks ago


København, Denmark Famly ApS Full time

Are you an experienced Sales Operations professional with a passion for accelerating growth in the SaaS B2B space? If so, we want you to be a part of our journey here at Famly that is rapidly going

Based in the vibrant city of Copenhagen, our Commercial Excellence team is seeking a talented Sales Operations Lead to drive our global expansion. In this role, you'll collaborate cross-functionally with all our commercial and marketing teams across multiple locations, including Copenhagen, London, Berlin, and Washington DC.

As Sales Operations Lead, you unlock the potential of all of Famly’s sales functions SDRs and Account Executives by developing the skills, knowledge and content to ensure that our customer-facing professionals make the most of every customer touchpoint and interaction. You also run sales operations, sales strategy and transformations with the Inside Sales and Sales functions to ensure increased efficiency and effectiveness in our go-to-market.

If you're ready to take on a challenging yet rewarding opportunity and make a significant impact on our growth trajectory, apply now and join us in shaping the future of childcare management software


And who are we?

At Famly, we're on a mission to close the collaboration gap in early childhood. So we’re building the world’s most collaborative Early Childhood Platform - a software platform for the grown-ups in a young child’s life to connect, share their workload, and learn about early childhood. Basically, Famly makes life easier for educators and families so that they can get back to what matters.

It all began when our co-founder Henrik’s daughter was ready to start at daycare. He couldn’t believe the amount of work being done on paper - and how distant he felt from his first child during the day. With his friend, our co-founder and CEO Anders, they set about solving that.


These days, the 150 of us building Famly are trying to do two things for our 3,200 customers:

Giving children the best possible start to life.

Championing the vital work that goes into making that happen.


We do that with software that brings hundreds of thousands of parents closer to their child’s day while they’re away from them. We also make financial, pedagogical, and planning tools for more than 34,000 childcare professionals, saving them hours and reducing their admin stress.

Ultimately, that gives them more time and headspace for the little ones that really matter. Come help us make that happen.


What you will be doing:

Crafting, developing and executing comprehensive enablement programs for sales teams, including tailored training for different roles and functions within the sales domain that centres on the first 24 months of employment.

Elevating sales team productivity and efficiency by streamlining the onboarding process for new hires and continuously upskilling existing sales personnel. Empower Account Executives with comprehensive knowledge of available resources and specialised curriculum to adeptly engage with customers.

Establish rigid sales processes by implementing and enforcing a standardised, activity-based sales process across the sales teams. Leverage task automation and stringent governance to ensure adherence to the prescribed process.

Foster a culture of mastery by ensuring the Sales teams are well-versed and proficient in crucial sales skills, ranging from prospecting to negotiation. Offer personalised coaching sessions and daily actionable plans to empower team members to overcome barriers and excel in their roles.

Foster alignment and synergy across departments by closely collaborating with Sales Leadership, Marketing, People, and Product teams. Establish strategic action plans across the functions that pave the way for future growth and success.

Drive the utilisation of sales collateral, tech stacks, playbooks, and tools to equip the team with the necessary resources for every customer interaction, tailored to specific markets and decision-makers.

Lead the optimization of sales systems and tools, customising sequences for inbound/outbound strategies and specific market nuances.

Drive a culture of effective pipeline management, working closely with Inside Sales and Sales teams to leverage all available inputs for enhanced predictability in pipeline and sales forecasting.

Take ownership of initiatives and strategies, ensuring accountability at every stage to drive measurable results and continuous improvement.


What success looks like:

Develop and execute the onboarding of new team members in sales

Design crisp playbooks to improve win rates, increase sales capacity and efficiency.

Ensure clear process, actions and inputs to drive better data and stronger forecasts.

Drive the modus operandi for inside sales and sales teams to keep a tight cadence and drive insights on where to improve.

Deliver strategic and tactical initiatives on time with the right amount of quality

Increase capabilities through skill training

Clear prioritisation of which opportunities to target

Excellent knowledge of the product and the different markets


You’ll thrive in this role if you:

Have 5-7 years of experience in a similar role in a SaaS company.

Excellent communication (both written and verbal) skills

Demonstrate ability to build great relationships with collaborators and stakeholders

Extensive knowledge of sales principles and practices in the SaaS industry, and an ability to coach others on them

Curious and inquisitive about sales processes and how to make them better

Ability to turn business strategies to actionable goals and plans, and meeting them

You are greatly inspired by seeing the team succeed - helping the sales team improve and close at higher rates

Comfortable with deadlines, a high pace and big ambitions

Customer-centric and empathetic mindset with a strong desire to understand the pain-point and solve it

You are a great team player with a ‘get stuff done’ attitude

Motivated by making an actual difference

Takes ownership of your areas of responsibility, always striving to be better


If you tick all those boxes, AND have experience in or passion for the childcare industry, then you are a unicorn we had no idea we’d ever find

We also appreciate that everyone brings something unique, so even if you don’t tick every box above, we’d still love to read your application.


The interview process looks like:

Interview with a Senior People Partner

Logical test

Interview with the Senior Director of Commercial Excellence

Skills test

Interview with Senior Director of Commercial Excellence and a member of the Commercials team


You’ll love working here because of:

Competitive pension, private health insurance, and paid maternity/paternity leave.

A clear career framework and coaching to make sure you’re growing, annual $1000 personal development budget and a ‘We’ll buy you any book you want’ policy.

We’re all about hiring clever people who are good humans too. It means Famly is full of top thinkers and generous teammates waiting to help you shine.

A value of ‘make your colleagues shine’ is all about breaking down silos, celebrating one another, and staying connected across departments, offices, and oceans.

We like to give a lot of ownership both in terms of responsibility and freedom to try new, challenging tasks.

Top-notch work equipment (including noise cancelling headphones for those focus periods).

A yummy daily buffet, a well stocked drinks fridge, and an overflowing snack corner

Social activities and team fun with dinners out, office BBQs, Friday bars, game nights, and more


We're excited to meet our new colleague, so get your application in today by sending us:

Your CV

A cover letter to tell us what you can bring to the role, and what speaks to you about Famly.


We are looking forward to hearing from you


Famly is committed to creating a more diverse, equal, and inclusive workforce, building teams that represent a variety of backgrounds, perspectives and experiences. It is a fundamental policy at Famly to not discriminate on any basis or characteristics and celebrate diversity. Everyone is welcome and encouraged to apply.



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