Marketing Operations Specialist

2 weeks ago


Copenhagen, Copenhagen, Denmark Conference Manager Full time

About the role

Conference Manager is scaling from being the absolute market leader in Denmark to conquer new markets in Europe, starting with Germany and Sweden. To fuel this growth, we're strengthening our talented Marketing team with our first-ever Marketing Operations Specialist to bridge marketing and technology, driving smarter insights and better performance.

You will be responsible for implementing, maintaining and optimizing performance marketing tracking throughout our entire customer journey, making sure we capture datapoints from paid advertising platforms (LinkedIn, Google, Meta) to our websites, to Google Tag Manager (GTM) and finally to our CRM. You will work closely with the marketing and development teams to ensure seamless data collection and actionable insights to drive growth.

In other words, you will:

  • Tracking Implementation: Implement and maintain tracking solutions across all digital touchpoints using GTM and data layers.
  • Google Tag Manager (GTM) Management: Implement and configure GTM containers, tags, triggers, and variables for advanced tracking.
  • Web Analytics & Performance Monitoring: Ensure accurate data tracking for platforms such as Piwik, Google Ads, Meta and LinkedIn.
  • CRM Integration: Optimize CRM lead tracking and attribution (SugarCRM or similar).
  • Conversion Optimization: Identify gaps in tracking and reporting to enhance marketing performance measurement.
  • Data Layer Management: Configure data layers and work with developers to enhance tracking capabilities.
  • Attribution Modeling: Develop and refine multi-touch attribution models to provide actionable insights into marketing effectiveness.
  • Troubleshooting & Quality Assurance: Regularly audit tracking setup to resolve discrepancies, ensure data integrity, and troubleshoot implementation issues.
  • Collaboration: Work with cross-functional teams, including marketing and development, to align tracking requirements with business goals.

The ideal candidate

Our next colleague is a natural team player with a proactive and driven approach to make things happen In addition, we imagine you have:

  • Proven experience in managing performance marketing tracking.
  • Strong expertise in Google Tag Manager (GTM), Piwik/Google Analytics (GA4), and Google Ads conversion API.
  • Experience working with CRM systems such as SugarCRM or similar.
  • Hands-on experience with Meta Pixel (Facebook/Instagram), LinkedIn Insights Tag, and other ad platform tracking.
  • Understanding of JavaScript, HTML, and CSS for troubleshooting tracking scripts.
  • Knowledge of UTM parameters, first-party vs third-party cookies, and consent management tools (GDPR & CCPA compliance).
  • In-depth knowledge of how a firewall and CSP can impact tracking and how to resolve.
  • Strong problem-solving skills and the ability to analyze data to provide insights and recommendations.
  • Experience with server-side tracking and API-based integrations is a plus.
  • Familiarity with attribution models and marketing data visualization tools (Google Looker Studio, Power BI, etc.) is beneficial.

Did we get your attention? Apply today

This is your opportunity to play a key role in taking the marketing efforts at Conference Manager to the next level and shape your own role as our very first Marketing Operations Specialist

We will be scheduling interviews as we receive applications, so don't wait to send yours through

About Conference Manager

Conference Manager is a Denmark-based profitable B2B SaaS business with clients like Novo Nordisk, Arla, and Carlsberg. We are the leading provider of registration and event management solutions in Scandinavia and are currently gearing up our efforts to take us to the next level. You can also read more about Conference Manager on our website: https://conferencemanager.dk

#J-18808-Ljbffr

  • Copenhagen, Copenhagen, Denmark Conference Manager Full time

    About the role Conference Manager is scaling from being the absolute market leader in Denmark to conquer new markets in Europe, starting with Germany and Sweden. To fuel this growth, we're strengthening our talented Marketing team with our first-ever Marketing Operations Specialist to bridge marketing and technology, driving smarter insights and better...


  • Copenhagen, Copenhagen, Denmark INVISIO Full time

    Job OverviewWe are seeking a highly organized and detail-oriented Marketing Operations Specialist to join our Global Marketing team at INVISIO.This role involves coordinating various marketing support activities, assisting in project management, and working closely with the Marketing team and other stakeholders, such as sales organizations and channel...


  • Copenhagen, Copenhagen, Denmark Expeditors International Full time

    Expeditors International is a global freight forwarder that provides sophisticated digital supply chain solutions for some of the world's largest companies. We are seeking a talented Marketing and Sales Operations Specialist to join our team in Denmark.About ExpeditorsWe are a Fortune 500 company headquartered in Seattle, employing over 18,000 professionals...


  • Copenhagen, Copenhagen, Denmark Hays Specialist Recruitment Full time

    We are seeking a Director of Sales and Marketing to join our team at Hays Specialist Recruitment. This newly created position will support the current Sales Manager in Denmark and develop the Scandinavian market.The Director of Sales and Marketing will be responsible for driving sales growth, promoting employees, and providing sales support. They will also...


  • Copenhagen, Copenhagen, Denmark Hays Specialist Recruitment Full time

    Company OverviewHays Specialist Recruitment is a leading recruitment agency with a strong reputation for delivering exceptional results.Our client is a forward-thinking organization that values innovation and excellence in all aspects of its operations.


  • Copenhagen, Copenhagen, Denmark Conference Manager Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Operations Expert to join our talented Marketing team. As our first-ever Marketing Operations Specialist, you will bridge marketing and technology, driving smarter insights and better performance.You will be responsible for implementing, maintaining, and optimizing performance marketing tracking...


  • Copenhagen, Copenhagen, Denmark Conference Manager Full time

    About the JobWe are looking for a highly motivated Marketing Data Specialist to play a key role in taking our marketing efforts to the next level. As our very first Marketing Operations Specialist, you will shape your own role and contribute to the growth of Conference Manager.Your responsibilities will include implementing and maintaining tracking solutions...


  • Copenhagen, Copenhagen, Denmark Dept Digital Marketing ApS Full time

    Job DescriptionWe are seeking a highly skilled Senior Programmatic Specialist to join our team in Copenhagen. As a key member of our Creative Marketing service, you will be responsible for managing programmatic campaigns across multiple platforms, including DV360, Campaign Manager, and other DSPs, DMPs, and ad exchanges.Your primary objective will be to...


  • Copenhagen, Copenhagen, Denmark Hays Specialist Recruitment Full time

    Company OverviewHays Specialist Recruitment is a leading international recruitment company providing expert employment solutions to businesses and job seekers across the globe.We are proud to partner with our client in Denmark, a renowned organization dedicated to increasing safety in traffic globally by offering sustainable quality products.This innovative...


  • Copenhagen, Copenhagen, Denmark Conference Manager Full time

    About the PositionWe are looking for a highly motivated Marketing Technology Optimization Specialist to play a key role in taking our marketing efforts to the next level. As our very first Marketing Operations Specialist, you will shape your own role and contribute to the growth of Conference Manager.Your responsibilities will include implementing and...


  • Copenhagen, Copenhagen, Denmark Conference Manager Full time

    About the role:We are seeking an experienced Marketing Operations Specialist to join our growing team at Conference Manager. As a key member of our marketing team, you will play a critical role in implementing and optimizing our performance marketing tracking strategy.Your primary responsibility will be to design and implement a comprehensive tracking...


  • Copenhagen, Copenhagen, Denmark Naked Copenhagen - Supplying Girls With Sneakers Full time

    Join Naked Copenhagen as a Paid Marketing SpecialistAre you passionate about driving traffic and maximizing profitability through innovative paid marketing strategies? Do you thrive in both tactical planning and hands-on execution? If so, we hope you want to join our teamAbout NAKED CopenhagenNAKED Copenhagen is more than just a brand – it's a movement....


  • Copenhagen, Copenhagen, Denmark Wolt Full time

    Job DescriptionWe're seeking a data-driven Operations Specialist to join our Regional Operations team and support courier supply activation across nine Northern European markets.This role sits at the intersection of data, process execution, and stakeholder collaboration. You'll be essential to ensuring we activate and engage courier partners in the most...


  • Copenhagen, Copenhagen, Denmark Wolt Full time

    About WoltAt Wolt, we build innovative technology that drives growth, simplicity, and success in the neighborhoods of the world. Our journey started with food delivery in 2014, but today we're expanding our reach to deliver a wide range of products across 500 cities in 30 countries.About the RoleWe are seeking a highly skilled Senior Operations Specialist -...


  • Copenhagen, Copenhagen, Denmark Alipes ApS Full time

    Do you want to optimize operations and improve efficiency? We are seeking an Operations Optimization Specialist to join our dynamic team at Alipes. As a key member of our Operations team, you will be responsible for analyzing data, optimizing processes, and collaborating with our Tech and Quant team to drive business results.About the TeamOur team is...


  • Copenhagen, Copenhagen, Denmark Novo Nordisk AS Full time

    Marketing Operations Manager - Enhancing Customer ExperienceWe are seeking an experienced Marketing Operations Manager to join our team. In this critical role, you will play a key part in enhancing customer experience through innovative marketing solutions.Your primary focus will be on overseeing the development and implementation of marketing operations...


  • Copenhagen, Copenhagen, Denmark Precis Digital Full time

    What You Will Be DoingThe successful candidate will be responsible for managing a large team of specialists, developing their skills, and creating a positive and high-performing working environment.Manage a team to build a strong culture, develop knowledge and skills, and create a positive and high performing working environment.Drive innovation in...


  • Copenhagen, Copenhagen, Denmark AetherCore Full time

    Unlock Your Potential with AetherCoreWe are seeking an ambitious Marketing Operations Manager to join our team at AetherCore Copenhagen.In this role, you will be responsible for managing marketing operations and ensuring seamless execution of marketing initiatives.You will work closely with cross-functional teams to ensure successful marketing...


  • Copenhagen, Copenhagen, Denmark Podimo Aps Full time

    Junior Marketing Operations Specialist:inWir sind eine der am schnellsten wachsenden Podcast- und Hörbuch-Plattformen in Europa und suchen nun ein(e) Junior Marketing Operations Specialist(in). Du wirst uns dabei helfen, unsere Podcasts in die Welt zu tragen und begleitest uns auf unserer Reise "to enrich life through listening".Dies ist die RolleAls Junior...


  • Copenhagen, Copenhagen, Denmark Varför BrightAnalytics? Full time

    About the RoleWe are looking for an experienced Market Launch Specialist to spearhead the launch of our Danish operation. As a key member of our expansion team, you will be responsible for establishing our presence in the Danish market, building relationships with key stakeholders, and driving business growth through strategic partnerships.The successful...