R&D Strategic Marketing Manager

2 weeks ago

LyngbyTaarbæk Kommune, Denmark Phillips-Medisize Full time

Your Job

Phillips Medisize, LLC is seeking a R&D Strategic Marketing Manager to support our global marketing team. The largest pharmaceutical, medtech and in vitro diagnostic companies in the world trust Phillips Medisize to bring their breakthrough ideas and innovative branded products to market - with confidence. As a contract design and manufacturing organization (CDMO), we work closely with our customers to deliver proven, highly engineered products that help millions of people live healthier, more productive lives. Global Strategic Marketing is a new organization that we are scaling and developing to be a high-performing lever that guides our commercial organization and amplifies our brand.

The R&D Marketing Manager is a newly created position that will design and execute our R&D marketing strategy. This leader will collaborate across Global Strategic Marketing, which includes a segment strategy team focused upstream and a campaign team focused downstream, and the Global Innovation & Design team, which encompasses our 450+ person in-house R&D organization.

This highly collaborative role requires developing a deeper understanding of customer unmet needs around the R&D services that we offer; determining our value proposition for each of our R&D segments (pharma drug delivery, medical device and in vitro diagnostics); developing a marketing strategy; and developing and executing content in collaboration with the broader team.

This is an ideal opportunity for an entrepreneurial marketing strategist with prior experience working for a medical design and innovation firm or medical CDMO design team. Candidates should have an appetite for building and change management - all within an extraordinary patient-focused culture.

This position is a hybrid role based in either our office Cambridge, UK or Virum, Denmark. This individual will work with a team largely based in the U.S. so ability to flex with time zones and periodic travel to the U.S. and Europe for internal meetings and external tradeshows is required.

What You Will Do

Upstream

  • Develop an understanding of the design and development competitive landscape (from design houses to CDMO design and development teams) for each medical segment we serve - pharmaceutical, medtech and in vitro diagnostics.
  • In close collaboration with the medical segment marketing leaders, develop an understanding of our R&D customer landscape, journey and personas.
  • Develop a clear value proposition for our R&D capabilities that fits within our broader brand value proposition structure.

Downstream

  • In close collaboration with the Senior Manager Content Strategy & Sales Enablement, develop and deploy content, messaging and case studies that shares our R&D services, which encompass highly technical expertise and a complex portfolio of service offerings and patented technologies.
  • Develop a thought leadership and podium strategy that resonates with R&D customers across each medical segment.
  • Collaborate across the downstream/campaign marketing team to ensure an effective R&D presence at tradeshows and events, as well as through sales tools and digital channels, such as the website and LinkedIn.

Who You Are (Basic Qualifications)

  • Bachelor's degree in marketing, engineering or related field; master's degree in marketing, business or related field preferred.
  • 5+ years of marketing experience with a medical design and innovation firm or medical/pharma CDMO.
  • Experience managing multiyear marketing strategies, including writing and developing technical content to support the strategies.
  • Fluent English speaker and writer.
  • Highly collaborative, as this role will heavily interact and influence stakeholders across Marketing and our R&D team.

What Will Put You Ahead

  • Knowledge of/experience in the medical/pharma innovation and industrial design industry.
  • Knowledge of the medical contract development and manufacturing organization (CDMO) industry.
  • Experience collaborating with a team that develops multichannel campaigns that effectively target and influence customers.
  • Experience creating B2B content for marketing highly technical services.
  • Experience developing and executing thought leadership around medical innovation.
  • Experience collaborating with and managing vendor partners.

Skills and Abilities:

  • Entrepreneurial self-starter.
  • Strategic with a strong bias for action - ready and willing to roll up your sleeves and dig into the strategy and execution of work.
  • Passion for crafting precise messaging around highly technical content that resonates with customers and repurposing content for multichannel communications.
  • Passion for the business of healthcare innovation.
  • Courageous, willing to challenge the status quo.
  • Ability to collaborate and influence across multiple stakeholders with competing priorities.
  • Exceptional written and verbal communication skills.
  • Highly creative.
  • Ability to lead and influence without direct authority.
  • Intellectually curious, lifelong learner.
  • Executive presence.

Who We Are

As a Molex company, Phillips-Medisize mobilizes and deploys specialized capabilities and services across highly regulated industries, including health care, regulated consumer, automotive and defense. We design, develop and create innovative and life-changing medical technologies for millions of people around the globe.

At Koch, employees are empowered to do what they do best to make life better. Learn how our business philosophy helps employees unleash their potential while creating value for themselves and the company.

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