Campaign Manager
7 days ago
Are you an experienced marketer looking for a new opportunity in MedTech to better patient care? Join 3Shape’s growing Marketing team to shape next generation dental solution launches and campaigns
If you are motivated working in a global environment, on high-visibility projects, and making a real difference with the products you market, then this may be the position for you In this role, you will be responsible for developing and implementing marketing campaigns to increase product awareness and business growth.
You will be joining the ‘Product Marketing & Global Events team’, consisting of 9 skilled Product Marketing, Campaign Marketing, and Event Marketing Managers. The team has the responsibility of implementing marketing commercialization of 3Shape solutions (hardware, software, services, accessories) for all relevant customer segments, securing organizational readiness across all relevant functions ahead of key launches, releases, and campaigns, and events.
Key responsibilities:
- Campaign planning: Define upcoming campaign goals, roll-out plan, communication strategy, and toolbox strategy for upcoming launches, campaigns, releases, and strategic projects. Additionally, brief external and/or internal teams to develop and carry out on creative concept, activation planning, paid and SoMe, website and other channels. You are also responsible for reviewing and approving content from above teams.
- Cross-functional collaboration: Facilitate synergies with key stakeholders, primarily with Product Marketing Managers within the team to ensure strategic decision alignment, and with digital marketing, creative marketing, and external agencies.
- Organizational readiness: Conduct all internal and external briefings on campaign purpose, goals, and needs; including all necessary cross-alignment on scope, budget, and timelines.
Professional qualifications:
- Master’s degree in Marketing, Communications, Brand, or similar.
- +5 years of marketing experience in a global organization
- High stakeholder-, time- and project-management skills
- Experience developing complex cross-functional projects in B2B and B2C GTM models
- Creative marketing toolbox with a clear understanding of creative concepts and activation channels, and their impact
- Ability to translate product marketing strategy into a competitive campaign roll-out and toolbox
Personal competencies:
- Ability to build relationships and create followership at all levels and regions/cultures
- Showcase effective problem-solving and problem-management skills
- Collaborative spirit and forward-thinking approach to process improvement
- Eager to build a positive work environment
Join us in shaping a company culture that makes Monday mornings worth it.
We are an exciting, visionary, and international place to work. But most of all, we are a diverse group of over 50 different nationalities who all contribute to an awesome company culture. We partake in social clubs, monthly social activities and various in-team activities as well. If that’s not enough, then add on:
- An attractive healthcare package to keep you fit and well.
- Breakfast every day, and a delicious and healthy lunch cooked by our private chefs.
- Good work/life balance e.g., work from home policy for up to 2 days per week.
- A joint purpose: to enable dentists to provide superior dental care to every patient, every time.
Staying true to our values and DEI efforts, we encourage all relevant applicants to apply, and we ask you NOT to add any photos or sensitive information (age, marital status, nationality) during the application process.
We encourage all relevant applicants to apply. We are committed to celebrating human diversity, and we trust that the best way to reach outstanding business results, is by welcoming diverse people into our community.
About us
3Shape started with a simple idea - to make 3D scanning better. First, we applied it to the hearing industry, then we succeeded in dentistry. Twenty years later, 3Shape has 2,000+ employees globally. With the help of dental professionals and amazing colleagues we’re creating award-winning scanning and CAD/CAM solutions to change dentistry together Together, we contribute to a better world. Experience the everyday #lifeat3Shape across the globe on LinkedIn.
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København, Denmark 3Shape AS Full timeAre you an experienced marketer looking for a new opportunity in MedTech to better patient care? Join 3Shape’s growing Marketing team to shape next generation dental solution launches and campaigns! If you are motivated working in a global environment, on high-visibility projects, and making a real difference with the products you market, then this may be...
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